3rd Lair
ActiveOverview
3rd Lair operates a 20,000 sq/ft indoor skatepark and skate shop in the Twin Cities area of Minnesota. Established in 1997, it serves as a skateboarding facility and retail outlet, accommodating groups and providing skate gear.12
History
3rd Lair was conceived by lifelong skater Mark Muller, his father Ted Muller, and Joe Schuler as a solution for skating during Minnesota winters. It opened in February 1997 as an indoor skatepark and skate shop in Golden Valley, MN. The business has maintained operations for over 25 years, developing a reputation as one of the nation's finest indoor/outdoor skateparks.23
Product Lines
| Product Line | Positioning | Price Range |
|---|---|---|
| Skateboards | Core skateboarding equipment | $50 - $150 |
| Apparel (T-shirts, hoodies) | Branded casual skate wear | $20 - $60 |
| Skate Shoes | Performance skate footwear | $50 - $100 |
| Protective Gear | Safety equipment for skaters | $15 - $80 |
Manufacturing
Products sold in the skate shop are sourced from various skate brands, with branded apparel produced under 3rd Lair name. Manufacturing details for their apparel are not specified; likely outsourced to standard industry suppliers.5
Notable Products
- 3rd Lair Bubble Crewneck - Green crewneck sweatshirt with bubble logo design.
- 3rd Lair Metal Logo P/O Hoodie - Pull-over hoodie featuring metal logo print.
- 3rd Lair Youth Bubble Logo Tshirt - Black youth t-shirt with bubble logo.
Reputation
3rd Lair is regarded by the skate community as a longstanding hub in the Twin Cities, valued for providing consistent indoor skating options in a region with harsh winters. It holds a reputation as one of the nation's better indoor skateparks among enthusiasts.23 No major criticisms noted in available sources.