Amego Belimitless

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Overview

Amego Electric Vehicles is a retailer and distributor of electric bikes and scooters, operating stores in Toronto and Calgary since 2010. It carries its own Amego-branded e-bikes alongside international brands like Riese & Müller, Stromer, Gazelle, and Tern, targeting commuters and delivery services with an emphasis on accessibility, reliability, and service.472

History

Founded in 2010 by Virginia Block, who traveled to China to source high-quality scooter-style electric bikes and scooters.412 The company expanded from manufacturing and distribution to retail with stores in Toronto and an e-commerce platform, growing to claim Canada's largest e-bike retailer status by 2018.24 Key milestones include being named top North American Stromer dealer in 2017 and top global Elby seller that year, plus partnerships like with Ferrari's AIM Autosport.21

Product Lines

Product LinePositioningPrice Range
Amego BraveFerrari-endorsed urban e-bike$2,000 - $3,000
Amego BoldFerrari-endorsed commuter e-bike$2,000 - $3,000
Amego InfiniteCity step-thru or high-step e-bike$1,800 - $2,500
Stromer SeriesHigh-end Swiss performance e-bikes$5,000 - $12,000
Riese & MüllerPremium versatile e-bikes$4,000 - $10,000
GazelleComfort-oriented urban e-bikes$2,500 - $5,000

Manufacturing

Products are primarily sourced from manufacturers in China, with Amego focusing on design, distribution, and retail rather than in-house manufacturing.14

Notable Products

  • Amego Infinite - City e-bike with 48V 13Ah lithium-ion battery, USB charging port, available in step-thru or high-step frames.8
  • Amego Brave - Ferrari-endorsed e-bike emphasizing style and performance for urban use.1
  • Amego Bold - Ferrari-endorsed durable e-bike for commuting and daily rides.1
  • Stromer e-bikes - High-performance Swiss e-bikes where Amego was top North American dealer in 2017.2

Reputation

Amego is recognized among e-bike enthusiasts for strong customer service, expert mechanics, and reliability in urban commuting options.42 Professionals note its growth to Canada's leading retailer and brand partnerships, though some older reviews highlight it as a smaller operation with around 10 employees.31 User ratings average 4.8 stars based on verified feedback.6

Sources (8)
  1. https://smith.queensu.ca/magazine/startups/amego-electric-vehicles.php
  2. https://ebikes-international.com/eretailers-amego-canadian-ebike-success-story/
  3. https://rocketreach.co/amego-electric-vehicles-inc-profile_b5ea1556f42e78bf
  4. https://www.amegoev.com/pages/about-us
  5. https://prospeo.io/c/amego-electric-vehicles-revenue
  6. https://www.g2.com/sellers/amego
  7. https://www.amegoev.com
  8. https://www.youtube.com/watch?v=GSO22Fom5Hg