AroundSquare
ActiveOverview
Aroundsquare is a Canadian brand founded in 2010, specializing in premium everyday carry items, skill toys such as begleri, knucklebones, and chetki, as well as stationary, jewelry, and clothing. It uses high-end materials including titanium, copper, platinum, and Ultem, producing unorthodox products that blend utility and play. The brand is listed in fidget tools and known for its eclectic range of items that become daily essentials.123
History
Aroundsquare was founded in 2010 in Canada. It has developed a range of skill toys and EDC products, including popular begleri models with hundreds of options available. Key releases include the Black Ultem Collection, launched via Kickstarter.45
Product Lines
| Product Line | Positioning | Price Range |
|---|---|---|
| Begleri (skill toy beads) | Beginner to advanced fidget and manipulation toy | $50 - $300 |
| Knucklebones (fidget skill toy) | Portable dexterity game | $40 - $250 |
| Chetki (worry beads) | Traditional-style skill toy | $45 - $280 |
| MKultras (fidget tools) | Compact manipulation devices | $60 - $350 |
| Everyday Carry Items | Premium utility accessories | $30 - $200 |
| Jewelry | Minimalist metal pieces | $100 - $800 |
Manufacturing
Products are designed and produced by Aroundsquare using premium materials like titanium, copper, platinum, and Ultem. Manufacturing details such as in-house versus outsourced production are not specified in available sources.1
Notable Products
- Begleri - Beaded skill toy for finger manipulation with numerous material and size options.
- Knucklebones - Fidget toy mimicking ancient game pieces, made in premium materials.
- Chetki - Worry bead-style skill toy for dexterity practice.
- Black Ultem Collection - Dark, durable skill toys launched via Kickstarter.
- MKultras - Specialized fidget tools for advanced users.
Reputation
Aroundsquare is praised by enthusiasts for its high-quality materials, extensive begleri options, and innovative skill toys that appeal to fidget and EDC communities. Products are seen as prized possessions that enhance daily routines. Some users note the wide variety can overwhelm beginners.15