Bergans
ActiveOverview
Bergans is a Norwegian outdoor brand founded in 1908, specializing in technical clothing and equipment for hiking, mountaineering, skiing, hunting, and expeditions. It produces apparel, tents, sleeping bags, backpacks, and accessories, positioning itself as a provider of durable gear for harsh conditions with a focus on sustainability. The company maintains a strong presence in the European outdoor market, particularly Norway, and supplies expeditions worldwide.123
History
Founded in 1908 by Ole F. Bergan, a bicycle manufacturer and outdoorsman who patented the modern backpack. Bergans has shaped Norwegian outdoor culture for over a century through innovation in gear for expeditions and activities. In 1991, Bergans Fritid AS was established by CEO Ragnar Jensen and investor Torstein Søland, relocating production to China with headquarters in Drammen.24
Product Lines
| Product Line | Positioning | Price Range |
|---|---|---|
| Hiking Apparel | Durable clothing for multi-day treks | $100 - $400 |
| Mountaineering Gear | Technical layers for high-altitude ascents | $200 - $800 |
| Skiing Clothing | Weather-resistant outerwear for Nordic skiing | $150 - $600 |
| Hunting Apparel | Camouflage and insulated gear for cold climates | $100 - $500 |
| Tents & Shelters | Expedition-grade shelters for extreme weather | $300 - $1,200 |
| Backpacks | Ergonomic packs for overnight hikes | $150 - $400 |
Manufacturing
Production was moved to China in 1991, indicating outsourced manufacturing from Norway. The company focuses on premium quality and sustainability in its supply chain. Specific in-house facilities are not detailed in available sources.4
Notable Products
- Bergans Backpack (original patent) - Introduced the modern backpack design still used today.
- Expedition Tents - Shelters supplied to major global expeditions.
- Ally Folding Canoe - Portable canoe for outdoor adventures.
- Sleeping Bags - Insulated bags for cold-weather camping.
- Mountaineering Jackets - Technical shells for high-altitude use.
Reputation
Bergans is regarded by Norwegian enthusiasts as a heritage brand with reliable gear trusted for over a century in demanding outdoor pursuits. Professionals value its expedition-proven products like tents and backpacks for durability in extreme conditions. Some note higher pricing compared to mass-market alternatives, though sustainability efforts enhance its appeal.234