Black Kross
ActiveOverview
Black Crows is a French ski equipment brand specializing in freeski and all-mountain skis. Founded in 2006, it focuses on equipment for freeride, groomers, and powder skiing, offering models for men, women, and children. The brand is recognized for its independent operation and distinctive design aesthetics.
History
Black Crows was founded in 2006 in Chamonix, France, by professional freeskiers Camille Jaccoux and Bruno Compagnet, with initial funding from Christophe Vellmin. The debut ski, Corvus, was released that year, emphasizing smooth and forgiving performance. The company has grown into a key player in freeride skiing while maintaining its independent status.
Product Lines
| Product Line | Positioning | Price Range |
|---|---|---|
| Corvus (all-mountain freeride) | versatile for various terrains | $600 - $900 |
| Atris (freeride powder) | playful in deep snow | $650 - $950 |
| Magnus (big mountain charging) | stable at high speeds | $700 - $1,000 |
| Ova (women's freeride) | tailored for female skiers | $600 - $900 |
| Justis (piste and all-mountain) | precise on groomers | $550 - $850 |
Manufacturing
Products are designed in Chamonix, France, with manufacturing outsourced to specialized factories in Europe and Asia. Specific production locations are not publicly detailed.
Notable Products
- Corvus - Debut 2006 model known for smooth, powerful, and forgiving freeride performance.
- Atris - Popular freeride ski designed for playful powder skiing.
- Magnus - Big mountain ski built for stability and charging steep lines.
- Ova - Women's specific freeride ski with adjusted geometry.
Reputation
Black Crows is regarded by freeskiers as a cult favorite for its indie spirit and skis that enhance skiing experience across conditions. Enthusiasts praise the playful designs and bold graphics, though some note higher price points compared to mass-market brands. Professionals appreciate the brand's focus on accessibility for intermediate to advanced riders.