BOYI

Overview

BOYI is a brand under a company focused on the mechanical keyboard industry, providing mechanical keyboards and accessories targeted at e-sports and office use.¹ The brand was launched in 2018 after the company had been active in consumer electronics and office supply keyboards since 2014.¹ It is associated with Shenzhen Boyi Electronics Co., Ltd., which operates a production base in Shenzhen's Longbi Industrial Zone.²

History

The company behind BOYI was founded in 2014 and has operated in the consumer electronics and office supply keyboards industry.¹ In 2018, it established its own BOYI brand, shifting focus to high-end mechanical keyboards suitable for e-sports.¹ The company expanded into other computer accessories including keycaps, mice, and mouse pads.¹

Product Lines

Manufacturing

Products are manufactured by Shenzhen Boyi Electronics Co., Ltd. at its production base in Longbi Industrial Zone, Bantian, Shenzhen, China.² The factory covers over 3,500 square meters with in-house design, R&D, production, and sales capabilities.²

Notable Products

• BOYI IK87 Keyboard - Hotswap RGB 87-key TKL mechanical keyboard with wireless/wired connectivity and Cherry profile keycaps.
• Purple Dream Encounter Keyboard - 87-key gaming keyboard with RGB backlighting, hot-swap support, and themed color design.

Reputation

BOYI is perceived as a provider of affordable mechanical keyboards with features like hot-swappable switches and RGB lighting, appealing to budget-conscious gamers and office users.¹⁷ Enthusiasts note its focus on e-sports suitability and accessory expansion, though it lacks widespread recognition compared to established brands.¹ Criticisms may arise from its relatively recent brand launch in 2018 within a competitive market.¹