Bugatti

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Overview

Bugatti Automobiles S.A.S. is a French manufacturer of luxury hyper sports cars based in Molsheim, Alsace. Founded originally in 1909 by Ettore Bugatti, the modern company was established in 1998 as a Volkswagen Group subsidiary and produces limited-edition high-performance vehicles like the Veyron and Chiron, known for extreme speed and engineering.12

History

Bugatti was founded in 1909 by Ettore Bugatti in Molsheim, France, producing sports, racing, and luxury cars until the original company's decline after World War II. The brand was revived in the 1980s by Roman Artioli with the EB110, then acquired by Volkswagen Group in 1998, leading to the Veyron in 2005 and Chiron in 2016. In 2021, it became part of Bugatti Rimac, a joint venture between Rimac Group and Porsche AG, with Mate Rimac as CEO.123

Product Lines

Product LinePositioningPrice Range
Chiron hyper sports cartop-speed record holder$3,000,000 - $5,000,000
Veyron hyper sports carfirst 1,000 PS production car$1,900,000 - $2,600,000
Tourbillon hyper sports carnext-generation hybrid model$4,000,000+

Manufacturing

Vehicles are manufactured at the company's facility in Molsheim, France. Production is in-house with limited volumes for exclusivity. Engineering combines combustion and electric technologies under Bugatti Rimac.12

Notable Products

  • Chiron - Hyper sports car with over 1,500 PS, top speed exceeding 400 km/h.
  • Veyron - Introduced hypercar segment with 1,001 PS and 407 km/h top speed.
  • EB110 - 1990s revival model with quad-turbo V12 and carbon fiber chassis.
  • Tourbillon - Latest hybrid hypercar succeeding Chiron.

Reputation

Bugatti is regarded by enthusiasts as a benchmark for hypercar performance, engineering, and luxury design. Professionals praise its power outputs and speed records from models like Veyron and Chiron. Criticisms include high costs limiting accessibility and past reliability concerns in early models.12

Sources (4)
  1. https://en.wikipedia.org/wiki/Bugatti_Automobiles
  2. https://newsroom.bugatti.com/en/about/about-bugatti
  3. https://www.volkswagen-group.com/en/the-history-of-the-brands-17668/the-history-of-bugatti-17675
  4. https://newsroom.bugatti.com