Casper
AcquiredOverview
Casper Sleep Inc. designs and sells sleep products including mattresses, pillows, furniture, bedding, and accessories, primarily through direct-to-consumer e-commerce, retail stores, and partnerships.12 Headquartered in New York City, it initially focused on foam mattresses shipped compressed in boxes and expanded into hybrid models and international markets before retrenching to North America.1 The company was acquired by Carpenter Co. in 2024, shifting from public trading to private ownership under a foam manufacturer.1
History
Casper Sleep was founded in 2014 by Philip Krim, Neil Parikh, T. Luke Sherwin, Jeff Chapin, and Gabe Flateman, launching with a single mattress model on April 22 after raising seed and Series A funding from investors including Lerer Ventures and Ashton Kutcher’s A-Grade.1 It expanded into Canada in 2014 and Europe, grew its product line, and entered physical retail while going public in 2020.1 Operations closed in Europe in 2020, Canadian business sold to Sleep Country Canada in 2023, and the company was fully acquired by Carpenter Co. in October 2024.1
Product Lines
| Product Line | Positioning | Price Range |
|---|---|---|
| Casper One (foam mattress) | entry-level all-foam option | $150 - $1,200 |
| Cloud One (foam mattress) | plush comfort foam | $500 - $1,800 |
| Dream (hybrid mattress) | balanced support hybrid | $800 - $2,200 |
| Dream Max (hybrid mattress) | luxury hybrid with extra layers | $1,200 - $2,800 |
| Snow (cooling mattress) | temperature-regulating foam | $1,000 - $2,500 |
| Snow Max (cooling mattress) | premium cooling hybrid | $1,500 - $3,000 |
Manufacturing
Casper’s mattresses are designed and assembled in the United States.12 The company uses a combination of third-party manufacturing with a focus on ethical practices and polyurethane foam components, now under parent Carpenter Co., a major foam producer.12
Notable Products
- Casper One - Entry-level all-foam mattress designed for basic support and affordability.
- Dream Hybrid - Hybrid mattress combining foam and springs for balanced feel and durability.
- Snow Max - Premium cooling hybrid mattress with advanced temperature regulation.
- Element Pillow - Pillow offering adjustable loft for personalized sleep support.
- Weighted Blanket - Blanket providing deep pressure for improved relaxation.
Reputation
Casper receives mixed employee feedback with a 3.5/5 Glassdoor rating from 308 reviews, indicating generally positive but not exceptional workplace satisfaction.3 Consumers and industry observers note its innovation in bed-in-a-box delivery and product variety as strengths, though some criticize cooling performance in non-Snow models and post-acquisition changes.12 Professionals highlight its retail expansion and customer policies like free shipping and returns as competitive edges.2