David Beckham Eyewear

Overview

Eyewear by David Beckham is a sunglasses and optical frames brand curated by David Beckham in collaboration with Safilo Group, launched in 2020 under a 10-year license that became perpetual in May 2024¹²³. It features timeless designs inspired by British style and vintage aesthetics, using high-quality materials and crafted with Italian design standards²⁵. The brand positions within Safilo's portfolio alongside licenses like Dior and Fendi, distributed globally through Safilo's network¹³.

History

David Beckham signed a 10-year licensing agreement with Safilo Group in 2020 to launch his eyewear collection, marking entry into the eyewear market¹². The Spring Summer 2020 collection debuted with sunglasses emphasizing timeless London-inspired designs¹⁴. In May 2024, the license converted to perpetual, securing long-term production and distribution by Safilo³.

Product Lines

Manufacturing

Products are designed in Italy and manufactured by Safilo Group, which operates four wholly owned production facilities, primarily in Italy, with additional sites supporting global distribution²³⁵. Safilo handles design, production, and distribution for the brand¹.

Notable Products

• DB Spring Summer 2020 Sunglasses - Initial collection launch with mineral, polar, or photochromic lenses in timeless designs¹⁴
• London-Inspired Sunwear - Styles featuring special lenses and vintage British aesthetics⁴
• Eyewear by David Beckham Frames - Optical frames from premium materials reflecting Beckham's style vision²

Reputation

The brand is perceived as a quality extension of David Beckham's fashion icon status, appreciated for its simplicity, craftsmanship, and use of fine materials by eyewear retailers¹². Professionals note Safilo's established expertise in luxury licenses as a strength for reliability and distribution³. Limited independent reviews exist due to its position within Safilo's portfolio, with pricing in the premium segment⁴.