Dramm
ActiveOverview
Dramm Corporation is a manufacturer of horticultural equipment and irrigation systems serving both commercial greenhouse operators and home gardeners. The company produces watering tools, irrigation systems, chemical application equipment, environmental control products, and water management systems. Dramm holds a recognized position in the professional horticulture market, with its products distributed globally to commercial growers and available to consumers seeking professional-grade equipment.
History
Founded in 1941 with the invention of the 400AL Waterbreaker nozzle, Dramm Corporation grew from a basement operation into a dedicated manufacturing facility. The company expanded its product line by incorporating German-made Pulsfog chemical applicators and Japanese Autofog systems to reduce chemical exposure risks. In 1978, two separate family-operated entities—The Dramm Company and John P. Dramm Manufacturing Company—merged into a single corporation following the death of John P. Dramm. The company has maintained its focus on horticultural innovation and continues to develop water management and irrigation solutions for professional and consumer markets.
Product Lines
| Product Line | Positioning | Price Range |
|---|---|---|
| Watering Tools & Sprayers | Professional-grade hand tools for greenhouse and garden use | $20 - $200 |
| Irrigation Systems | Complete commercial irrigation design and installation solutions | $500 - $5,000 |
| Chemical Application Equipment | Low-volume applicators for pest and fertilizer management | $300 - $2,000 |
| Environmental Control Products | Air movement and climate management systems for greenhouses | $400 - $3,000 |
| Water Treatment Systems | Complete water filtration and treatment for horticultural use | $600 - $4,000 |
| Organic Fertilizers | Nutrient solutions for professional and home growers | $15 - $100 |
Manufacturing
Dramm manufactures products at its 55,000 square foot facility in Manitowoc, Wisconsin. The company combines in-house manufacturing with selective sourcing of specialized equipment, including imported chemical applicators and environmental control systems. Products are distributed throughout North America and internationally to commercial growers and retailers.
Notable Products
- 400AL Waterbreaker - The original nozzle design from 1941 that established the company, providing controlled water distribution for greenhouse applications
- Pulsfog Chemical Applicators - German-engineered low-volume chemical application systems that reduce operator exposure to pesticides and fertilizers
- Autofog Systems - Japanese-designed automated fogging equipment requiring minimal operator intervention for consistent greenhouse climate control
- Professional Watering Wands - Commercial-grade hand watering tools designed for greenhouse and nursery operations
- Complete Irrigation Systems - Custom-designed irrigation solutions combining water delivery, filtration, and management technology
Reputation
Dramm is recognized as the most respected name in professional horticultural equipment within the industry. The brand is valued by commercial growers for its focus on reducing chemical exposure through advanced application technology and for its long history of innovation in irrigation design. The company maintains credibility through its 75-year track record and its dual positioning as both a professional-grade manufacturer and a provider of consumer-accessible versions of its tools. Some market perception reflects the company's regional manufacturing base and smaller scale compared to larger multinational equipment manufacturers.