DSC Cricket

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Overview

DSC Cricket, operated by Delux Sports Company, is a manufacturer of cricket equipment based in Punjab, India, producing bats from English and Kashmir willow, gloves, leg guards, and related gear.²⁶ Originating in the early 1980s as family artisans crafting bats for top brands, it now markets products under its own name.⁵

History

Founded in the early 1980s in Punjab, India, by a family of bat makers who initially produced high-performance cricket bats for other top brands.⁵ The company transitioned to selling world-class equipment under the DSC name, backed by skilled artisans.⁵ In 2020, DSC Cricket Limited was incorporated in the UK as a private limited company.¹

Product Lines

Product Line	Positioning	Price Range
English Willow Bats	Premium performance bats	$150 - $1,200
Kashmir Willow Bats	Mid-range durable bats	$50 - $300
Batting Gloves	Protective hand gear	$30 - $150
Leg Guards	Padded shin protection	$40 - $160
Cricket Kits	Complete player sets	$200 - $800

Manufacturing

Products are manufactured in India by Delux Sports Company in Batala, Gurdaspur, Punjab.²⁶ As a family-run operation with skilled artisans, production focuses on in-house crafting of bats and equipment.⁵⁷

Notable Products

DSC Elite Bats - High-grade English willow bats for professional players.
DSC Kashmir Series - Affordable willow bats for club and recreational use.
DSC Pro Gloves - High-protection batting gloves with reinforced padding.
DSC Legguards - Lightweight pads for batting and wicketkeeping.

Reputation

DSC is recognized among cricket enthusiasts for quality manufacturing at competitive prices, stemming from its heritage as OEM for top brands.⁵⁷ Professionals value its English willow bats for performance, though it trails premium marques like Gray-Nicolls in global prestige. Some users note variability in Kashmir willow consistency.

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