First Alert

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Overview

First Alert is a safety equipment manufacturer specializing in smoke alarms, carbon monoxide detectors, and fire extinguishers for residential and commercial use. The brand holds a significant market position as one of America's largest and most recognized home safety product manufacturers, known for pioneering residential smoke alarm technology and maintaining a broad product portfolio across detection and fire suppression categories.

History

First Alert was founded in 1958 and is headquartered in Aurora, Illinois. The company designed the first smoke alarms for residential and commercial use, establishing itself as an innovator in home safety. It operates as a retail brand under parent company BRK Brands, Inc., which acquired the company to expand its safety equipment portfolio. Over more than 60 years, First Alert has built a reputation as a trusted safety brand with a focus on developing solutions for modern consumer needs.

Product Lines

Product LinePositioningPrice Range
Smoke AlarmsResidential and commercial smoke detection$30 - $200
Carbon Monoxide AlarmsCO detection for homes and businesses$40 - $150
Combination AlarmsIntegrated smoke and CO detection$60 - $250
Fire ExtinguishersResidential and commercial fire suppression$25 - $300
ONELINK Wireless ProductsConnected smart home safety devices$100 - $400
Security CamerasHome surveillance and monitoring$80 - $500
Water AlarmsFlood and water damage detection$20 - $80
Anti-theft SafesSecure storage for valuables$150 - $1,200

Manufacturing

First Alert manufactures products through BRK Brands' operations, with distribution focused on residential and commercial markets across the United States. The company leverages both in-house manufacturing capabilities and strategic partnerships to produce its diverse product line of safety equipment.

Notable Products

  • Residential Smoke Alarms - Ionization and photoelectric smoke detection systems for home use, representing the company's foundational product category.
  • Carbon Monoxide Detectors - Standalone and combination CO detection devices for residential safety monitoring.
  • ONELINK Smart Alarms - Connected wireless smoke and CO detection products integrating with smart home ecosystems.
  • Commercial Fire Extinguishers - Multipurpose fire suppression equipment for business and industrial applications.
  • Tundra Fire Extinguishing Spray - Specialized fire suppression spray product for targeted fire control.
  • Security Cameras - Home surveillance systems for residential security monitoring.

Reputation

First Alert is recognized as America's most trusted safety brand with strong market presence in smoke detection and carbon monoxide alarms. The brand benefits from over 60 years of heritage and pioneering work in residential safety technology. Industry recognition reflects its position as one of the largest home safety product manufacturers in the United States, though specific independent reviews of product quality and customer satisfaction are not detailed in available sources.

Sources (4)
  1. https://www.zoominfo.com/c/first-alert-inc/14418040
  2. https://rocketreach.co/first-alert-profile_b5d50e34f42e3959
  3. https://www.firstalert.com/pages/about-us
  4. https://www.bbb.org/us/il/aurora/profile/smoke-detectors/first-alert-inc-0654-349