FREY

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Overview

FREY BIKE is a Chinese manufacturer specializing in electric mountain bikes (eMTBs) since 2013, focusing on high-power models with long-range batteries for off-road use.¹²³ Based in Jinhua, Zhejiang, the company exports primarily to Europe and Australia, emphasizing powerful motors like Bafang mid-drives and affordable pricing for enthusiast to entry-level riders.⁴⁵ It positions itself through co-creation with customers and community support, producing bikes noted for performance without covering utility or other categories.¹⁴

History

FREY BIKE was established in 2013 in Jinhua, Zhejiang province, China, by a team aiming to produce ultra-powered eMTBs for international markets at reasonable prices.¹²³ The brand name derives from 'F for Free, R for Ride, E for Enjoy, Y for Yourself,' reflecting its 'Freydom Is Yours' slogan.³ By 2019, it developed a complete product line and manufacturing technology, gaining media attention including from Electrek.co, which visited its factory.³ Over a decade, the company has focused on innovation to meet cyclist needs despite challenges.³

Product Lines

Product Line	Positioning	Price Range
Voyager Beast (high-power flagship eMTB)	top-end off-road performer	~$7,480
Savannah Hybrid (mid-range eMTB)	affordable powerful hybrid	~$3,290
High-powered eMTB Line	enthusiast off-road	$3,000 - $8,000

Manufacturing

Products are designed, developed, and manufactured in-house at the company's facility in Jinhua, Zhejiang, China.¹²³ It operates as a 100% e-bike manufacturing and exporting company.⁵

Notable Products

Voyager Beast - High-end eMTB with 1.4kW battery and 1000W Bafang mid-drive motor for extreme off-road.
Savannah Hybrid - Mid-range eMTB featuring 1kW battery and strong power output at accessible price.
CC Series (e.g., CC20) - Carbon fiber full-suspension eMTBs for trail and enduro riding.
AM Series - All-mountain eMTBs with powerful motors for rugged terrain.

Reputation

FREY is regarded by enthusiasts for delivering high-power, long-range eMTBs at competitive prices, outperforming many multi-category brands in off-road performance.⁴ Professionals note its focus on powerful Bafang motors and quality construction, earning media coverage like Electrek visits.³⁴ Criticisms are limited in available sources, though its niche eMTB-only approach may limit broader appeal.⁴

Sources (8)