Fuji Sports
ActiveOverview
FUJI Sports manufactures martial arts gear including gis, rashguards, grappling shorts, and apparel for Jiu-Jitsu, Judo, MMA, and Karate. Originally focused on Judo, it has expanded to serve multiple combat sports practitioners worldwide through direct sales, distributors, and regional operations.1234
History
FUJI Sports was founded in 1969 by Frank Hatashita, an 8th Dan judoka and vice-president of the International Judo Federation. It began with a focus on Judo equipment and later expanded into Jiu-Jitsu, MMA, and other martial arts. Currently led by Lia Hatashita-Pedro as owner and CEO, and Jimmy Pedro, a two-time Olympic medalist, as co-owner and vice president.123
Product Lines
| Product Line | Positioning | Price Range |
|---|---|---|
| Jiu-Jitsu Gis | Competition and training uniforms | $150 - $250 |
| Judo Gis | Traditional judo uniforms | $100 - $200 |
| MMA Gear | Rashguards and shorts for MMA | $40 - $80 |
| Karate Gear | Uniforms for karate practitioners | $80 - $150 |
| Grappling Shorts | No-gi grappling apparel | $50 - $70 |
Manufacturing
Products feature advanced materials and construction for durability and performance, but specific manufacturing locations are not detailed in available information. Operations include design oversight from New York headquarters and distribution through international networks.13
Notable Products
- FUJI Jiu-Jitsu Gis - High-quality gis designed for BJJ training and competition with durable construction.
- FUJI Judo Gis - Judo uniforms built for rigorous demands of practice and matches.
- Jiu-Jitsu Rashguards - Performance rashguards for grappling and MMA.
- Grappling Shorts - Shorts suited for no-gi training sessions.
Reputation
FUJI Sports is recognized among martial artists for producing durable gear that meets training and competition needs across Jiu-Jitsu, Judo, and MMA. Enthusiasts and professionals value its heritage from a Judo-focused brand expanded to broader combat sports. Specific criticisms are not detailed in sources, though it maintains a presence through quality emphasis and global distribution.124