Game of Bricks
ActiveOverview
Game of Bricks produces lighting kits compatible with LEGO sets, focusing on illumination to enhance builds. The brand positions itself as an affordable alternative to competitors like Light My Bricks, with kits often priced at half or a third of the cost.12
History
Game of Bricks is a company based out of Estonia that has recently gained attention in the LEGO customization market.1 It specializes in premium lights and lighting kits for LEGO sets, with no specific founding details or key milestones publicly documented in available sources.2
Product Lines
| Product Line | Positioning | Price Range |
|---|---|---|
| LEGO Lighting Kits | Affordable illumination for popular LEGO sets | $30 - $150 |
| Premium LED Lights | High-quality lights for set enhancement | $20 - $100 |
| Customization Light Packs | Transformative lighting for builds | $50 - $200 |
Manufacturing
Manufacturing location is not specified in available sources. Products are sold directly through their European website, suggesting possible in-house or regional production.2
Notable Products
- LEGO Light Kits (assorted) - Battery-powered LED kits for illuminating various LEGO sets at low cost.
- Illumination Masterpieces Kits - Lights designed to turn standard LEGO builds into lit displays.
- Discounted LED Packs - Frequently discounted kits comparable to premium brands but cheaper.
Reputation
Enthusiasts note Game of Bricks for its significantly lower prices compared to brands like Light My Bricks, potentially making it a game-changer for budget-conscious builders.1 However, quality control is reported as spotty, leading to some inconsistencies in product performance.1 It is perceived as a value-oriented option in the LEGO lighting aftermarket.12