Ginori 1735
ActiveOverview
Ginori 1735 is an Italian porcelain manufacturer specializing in luxury tableware, home décor, and lifestyle objects made from hard porcelain. Known for blending historic artisanal techniques with contemporary design, it produces collections for tables, art, gifts, flatware, crystals, and fabrics, positioning itself in the high-end luxury market.145
History
Founded in 1735 by the Ginori family in Italy, the company established itself as a leader in hard porcelain production. It merged with Richard Ginori at some point before rebranding to Ginori 1735 in 2020 to emphasize its original heritage. Acquired by Kering, it has expanded into lifestyle products including furniture and homeware under collections like Domus.23
Product Lines
| Product Line | Positioning | Price Range |
|---|---|---|
| Oriente Italiano Gold | Iconic porcelain tableware collection | $150 - $1,800 |
| Domus | Homeware with lamps and furnishings | $300 - $2,000 |
| Table collections | Hard porcelain dinnerware | $100 - $1,200 |
| Art and lifestyle objects | Decorative porcelain items | $200 - $1,500 |
| Fragrances and candles | Luxury home accessories | $150 - $800 |
Manufacturing
Products are made at the company's Manifattura in Italy using traditional hard porcelain production methods, including two-stage firing with kaolin, for translucency and durability. All steps from molding to decoration are performed in-house by artisans, taking up to 8 days per piece.4
Notable Products
- Oriente Italiano - Iconic collection of porcelain tableware in multiple hues, updated with Gold version.
- Aurum and Rubrum plates - Exquisite pieces in new colors from the Oriente Italiano line.
- Domus lamps - Furniture and lighting designed by Luca Nichetto.
- Candelabra - Crystal and porcelain tabletop décor items.
- Statuary - Decorative artworks in porcelain.
Reputation
Enthusiasts and professionals view Ginori 1735 as a symbol of Italian porcelain excellence with strong heritage, praised for its artisanal quality and design collaborations. The 2020 rebrand successfully revitalized its image, though some note the addition of the founding year dilutes the brand's mononymous authority. It maintains high regard in luxury circles for innovation in lifestyle expansion.23
Sources (5)
- https://www.behance.net/gallery/190500723/Ginori-1735
- https://www.businessoffashion.com/articles/luxury/transforming-a-300-year-old-brand-business-model-for-the-future-ginori-1735-ceo-alain-prost-interview/
- https://bpando.org/2024/05/14/luxury-homeware-ceramics-branding-ginori-1735-italy-florence-auge-design/
- https://www.ginori1735.com/eu/en/manifattura-ginori
- https://www.ginori1735.com/us/en/