GX1000

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Overview

GX1000 is a San Francisco-based skateboarding brand known for its videos of extreme hill bombing and urban skating, led by Ryan Garshell. It produces clothing and skate decks with irreverent, subcultural graphic designs emphasizing raw street style and anti-establishment aesthetics.¹²³⁴

History

GX1000 originated around 2008 when Ryan Garshell began producing video series for Slap Magazine using a Sony VX1000 camera, combining his initials with the camera model for the name.¹⁴ The crew gained viral attention through short videos of high-risk hill bombs in San Francisco.¹²⁴ Merchandise like t-shirts started around 2014 to promote the videos, expanding to hoodies, pants, decks, and seasonal collections with artist collaborations.¹³⁴

Product Lines

Product Line	Positioning	Price Range
T-shirts	Graphic tees with subcultural designs	$30 - $50
Hoodies	Streetwear hoodies for skaters	$80 - $120
Pants	Durable skate pants	$100 - $150
Skate decks	Boards for extreme street skating	$60 - $80
Hats	Casual skate caps	$30 - $50
Accessories	Patches and small items	$10 - $40

Manufacturing

Manufacturing details are not specified in available sources; products are likely outsourced as typical for skate brands focusing on design and video content rather than in-house production.¹³⁴

Notable Products

T4 IS PRO deck - Skateboard deck featured in recent releases.
Graphic tees - Irreverent designs promoting crew videos.
Screen-printed jackets - Jackets with patches from artist collaborations.
Hill bomb hoodies - Hoodies reflecting extreme skating aesthetic.
VX1000-inspired caps - Hats nodding to original camera and video series.

Reputation

GX1000 is perceived by skate enthusiasts as authentic and boundary-pushing due to its raw hill-bombing videos and subcultural graphics.¹²³⁴ Professionals value its commitment to actual skating over hype, maintaining a back-to-basics approach.³⁴ Some note its niche focus limits broader appeal beyond core urban skate scenes.

Sources (7)