Haida

Overview

Haida is a Chinese manufacturer of optical glass filters for photography, including UV, polarizers, neutral density (ND), and graduated ND filters in screw-on, square, and rectangular formats.² The company produces filters in sizes up to 150mm and compatible holders for wide-angle lenses, positioning it as a provider of mid-range alternatives to premium brands.¹² It is noted for nano-coated filters that reduce reflections and repel water.³

History

Haida was founded in 2007 in China as a specialist in photography filters.² The company developed systems like the M10 filter holder, which supports drop-in and slot-in filters for field use.¹⁴ It expanded offerings to include large 150mm square filters and holders compatible with bulbous wide-angle lenses.²

Product Lines

Manufacturing

Haida is based in Ningbo, China, where it produces its filters.¹ Products use optical glass with nano coatings applied for anti-reflection and waterproofing.³

Notable Products

• M10 Filter Holder - Holder system supporting drop-in circular and slot rectangular filters for flexibility with wide lenses.
• Red Diamond ND Filters - Color-neutral ND filters matching high-end quality with minimal sharpness loss.
• 150mm Square Filter Kit - Large filters and holder compatible with ultra-wide lenses like Nikon 14-24mm.
• Pro II Circular Polarizer - Screw-on CPL filter with nano coating, noted in reviews for performance testing.

Reputation

Haida filters receive praise from photographers for color neutrality, high optical quality comparable to premium brands, and practical features like the M10 drop-in system.¹²⁴ Enthusiasts appreciate minimal color casts when stacking filters and sharpness retention.³ Some criticisms include potential vignetting, color casts in certain polarizers, and durability concerns in specific models.⁹