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Overview

HMD Global operates from https://www.hmd.com as a Finnish mobile phone manufacturer, producing Nokia-branded smartphones and feature phones under license, and self-branded HMD devices since 2024. It focuses on mid-tier and entry-level smartphones, feature phones, and emphasizes repairability, durability, clean Android software, and sustainable materials. The company targets value-conscious consumers seeking reliable, affordable devices with long battery life and consistent updates.124

History

HMD Global was founded in 2016 in Espoo, Finland, by former Nokia executives including Jean-Francois Baril and Arto Nummela to revive Nokia-branded mobile phones after acquiring Microsoft's feature phone business and securing a licensing agreement with Nokia Technologies.12 It launched Nokia smartphones like the Nokia 6 in 2017 and focused on feature phones and mid-tier devices after the Nokia 9 PureView underperformed in 2019.1 In 2024, HMD began releasing self-branded smartphones, and in September 2025, Nokia extended the licensing agreement beyond 2026.1

Product Lines

Product LinePositioningPrice Range
Nokia Smartphones (mid-tier Android)Affordable 5G devices with clean software$200 - $500
Nokia Feature PhonesDurable basic phones for essential use$50 - $150
Nokia Originals (retro revivals)Modernized classic designs$80 - $120
HMD Smartphones (self-branded)Repairable Android devices$250 - $450

Manufacturing

HMD Global outsources manufacturing to partners, including Foxconn's FIH Mobile subsidiary, which operates a factory in Vietnam acquired alongside the feature phone business in 2016.135

Notable Products

  • Nokia 3310 (2017) - Re-imagined classic feature phone with modern durability features.
  • Nokia 6 - First Android smartphone launched by HMD in 2017.
  • Nokia 9 PureView - 2019 flagship with penta-camera system, later pivot from high-end.
  • Nokia Originals series - Revivals of iconic Nokia handsets with updated internals.

Reputation

HMD Global and Nokia-branded devices are regarded by enthusiasts for reliability, long software support, and repairability features in the budget segment.4 Professionals note success in feature phones and mid-tier markets but criticize limited innovation in flagships post-2019.1 The shift to self-branded HMD phones in 2024 is viewed as preparation for potential Nokia license changes.1

Sources (7)
  1. https://en.wikipedia.org/wiki/HMD_Global
  2. https://www.hmd.com/en_int/press/hmd-global-founded
  3. https://en.wikipedia.org/wiki/Nokia
  4. https://startupintros.com/orgs/nokia-mobile-phones
  5. https://businessmodelcanvastemplate.com/blogs/brief-history/hmd-global-brief-history
  6. https://www.nokia.com/we-are-nokia/
  7. https://www.prnewswire.com/news-releases/hmd-global-founded-to-create-new-generation-of-nokia-branded-mobile-phones-and-tablets-579916811.html