Hotel Blue

Active

Overview

Hotel Blue NYC is a small skateboard company producing decks and clothing, founded by Nick VonWerssowetz of LurkNYC. It belongs to the new wave of brands issuing limited-run products with a 1990s-inspired style. The brand gained initial hype from its 2016 promo video featuring skaters Giovanni Vacca, Adam Becerra, Mark Poole, Dylan Fulford, and Will Blakley.2

History

Hotel Blue NYC was established by Nick VonWerssowetz (LurkNYC). Its first promo released in 2016, generating significant online skateboard community attention. The company continues operations via an e-commerce site, though currently under site maintenance.25

Product Lines

Product LinePositioningPrice Range
Skateboard DecksLimited-edition 1990s style decks$50 - $70
Skate ClothingCasual apparel for skaters$30 - $80

Manufacturing

Manufacturing details are not specified in available sources. As a small skate brand, production is likely outsourced to specialized factories, common in the industry.

Notable Products

  • 2016 Promo Decks - Decks from the debut video featuring Giovanni Vacca, Adam Becerra, Mark Poole, Dylan Fulford, and Will Blakley.

Reputation

Hotel Blue is recognized in skateboarding circles for its 2016 promo hype and nostalgic 1990s aesthetic among small independent brands. Enthusiasts value its limited drops. No widespread criticisms noted in sources.2

Sources (5)
  1. https://en.wikipedia.org/wiki/Radisson_Blu
  2. https://www.nativeskatestore.co.uk/hotel-blue-skateboards-m308
  3. https://notjustalabel.com/hotel-bleu
  4. https://www.behance.net/gallery/91929711/Branding-of-Blue-Hotel
  5. https://hotelblue.bigcartel.com