IFTTT

Active

Overview

IFTTT is a no-code automation platform that connects apps and devices through automations called Applets. Users create rules where an event in one service (trigger) causes an action in another, such as adding weather data to a calendar or saving Instagram photos to Dropbox. It targets individuals, small businesses, and smart home users seeking to link over 1000 services without programming.

Key Features

  • Applets - Pre-built and custom automations connecting triggers from one service to actions in another.
  • Triggers - Events from connected services that initiate automations, like new emails or location changes.
  • Actions - Responses executed by services, such as posting notifications or updating files.
  • Queries - Data retrieval features used within connections for dynamic automation logic.
  • Service Connections - OAuth-based authentication to over 1000 apps and devices.
  • Applet Management - Tools to create, edit, enable/disable, and organize personal automations.
  • Multi-Step Applets - Pro feature allowing sequential actions and conditional logic in workflows.

Pricing

PlanPriceIncludes
FreeFreeUnlimited basic Applets, limited to 2 active Applets, standard services.
Pro$2.50/mo (annual)Unlimited Applets, multi-step Applets, advanced features, priority support.

Platforms & Requirements

IFTTT operates via web platform at ifttt.com and mobile apps for iOS and Android. Web requires modern browser; mobile apps need iOS 15+ or Android 8+. No desktop native apps; all functionality accessible through browser on any OS.

Integrations & Ecosystem

  • Google Calendar
  • Dropbox
  • Instagram
  • Spotify
  • Slack
  • Smart home devices (e.g., locks, lights)
  • OAuth 2.0 API for custom connections
  • Over 1000 services total

Alternatives

AppDifference
ZapierOffers more advanced multi-step zaps and enterprise features but at higher cost.
Make (Integromat)Provides visual workflow builder with stronger data transformation capabilities.
Microsoft Power AutomateDeep Microsoft ecosystem integration with desktop flows for RPA.
n8nSelf-hosted open-source option focused on technical users and privacy.

Reputation

IFTTT is recognized for its simplicity and vast service library, making automation accessible to non-technical users since 2010. It has a community of nearly 30 million users but faces criticism for limiting free tier to two active Applets and introducing paid Pro features after years of free unlimited use. Reliability issues with service outages and deprecated connections are common complaints.

Sources (8)
  1. https://ifttt.com
  2. https://ifttt.com/explore/welcome_to_ifttt
  3. https://play.google.com/store/apps/details?id=com.ifttt.ifttt&hl=en_US
  4. https://ifttt.com/docs/getting_started_connect
  5. https://ifttt.com/explore/applets
  6. https://www.youtube.com/watch?v=CntK6mlTZd0
  7. https://ifttt.com/ifttt
  8. https://www.youtube.com/watch?v=Rm37IdWDiYE