Kingz

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Overview

Kingz is a Brazilian brand specializing in Brazilian jiu-jitsu (BJJ) apparel and gear, including gis, kimonos, and no-gi training equipment. It supplies over a thousand academies worldwide, sponsors major industry events, and supports more than 40 professional BJJ athletes. The company emphasizes functional design and durable construction tailored for jiu-jitsu practitioners.

History

Kingz was founded in 2011 by Bruno Munduruca, following his earlier venture Fighters Market started in 2008 from his garage. The brand shifted focus to Brazilian jiu-jitsu apparel amid growing demand. It has expanded to become an official supplier for over 1,000 academies globally and a sponsor of elite athletes and events.

Product Lines

Product LinePositioningPrice Range
Ultralight GisLightweight competition gis$150 - $220
Balistico GisBalanced weight training gis$160 - $230
The One GisPremium all-purpose gis$180 - $250
No-Gi Rash GuardsCompression training tops$40 - $70
Shorts and SpatsNo-gi grappling bottoms$50 - $80

Manufacturing

Products are manufactured in Brazil, aligning with the brand's country of origin. Specific details on in-house versus outsourced production are not publicly disclosed.

Notable Products

  • Ultralight Gi - Featherweight gi designed for competitions with minimal fabric weight.
  • Balistico Gi - Mid-weight gi offering a balance of durability and mobility for training.
  • The One Gi - Versatile gi suitable for both training and competition use.
  • Kingz Rash Guards - Technical rash guards for no-gi grappling with moisture-wicking fabric.

Reputation

Kingz is regarded positively among BJJ practitioners for its reliable quality, athlete sponsorships, and academy partnerships. Professionals appreciate the functional designs suited to competition and training. Some users note higher pricing compared to entry-level brands, though durability justifies the cost for serious athletes.

Sources (5)
  1. https://www.kingz.com/blogs/news/kingz-the-making-of-a-global-brand
  2. https://www.kingz.com/pages/about-us
  3. https://www.kingz.com
  4. https://www.kingz.com/pages/our-athletes
  5. https://bjjfightgear.com/blogs/bjj-fightgear-blog/the-legacy-of-kingz-kimonos-premium-quality-for-every-jiu-jitsu-practitioner