Knack Bags
ActiveOverview
Knack Bags produces expandable backpacks designed for travel and daily use, featuring a patent-pending hideaway compartment that allows one bag to function as both a briefcase and suitcase. The company targets users seeking lightweight, versatile carry options to replace multiple bags, positioning itself in the consumer goods market with a focus on business and travel backpacks.125
History
Knack was founded by Charles Mellen, a former Tumi executive, in Barrington, Rhode Island, with launch activities noted around 2015-2018. The company introduced its first line of expandable backpacks under the 'One Bag Life' concept to address the need for a single versatile bag for work and travel. It disrupted the bag market by combining everyday briefcase functionality with suitcase packing capability.125
Product Lines
| Product Line | Positioning | Price Range |
|---|---|---|
| Knack Pack Series (expandable backpacks) | Versatile daily and travel backpack | $150 - $300 |
| Series 1 Backpacks | Lightweight work-to-gym transition | $200 - $250 |
| Series 2 Backpacks | Enhanced travel capacity | $220 - $280 |
Manufacturing
Products are manufactured by partners in Asia, selected after testing factories in the US, Asia, and the Dominican Republic. Independent testing ensures compliance with California Prop 65 and EU REACH standards.3
Notable Products
- Knack Pack - Patent-pending expandable backpack that hides travel compartment for slim daily use.
- Series 1 Pack - Flexible, slim backpack for work and gym transitions.
- Series 2 Pack - Lightweight backpack with expanded packing for travel.
Reputation
Knack is recognized by users for its innovative expandable design solving multi-bag issues for remote workers and travelers. Enthusiasts appreciate the lightweight build and fast shipping, though limited scale and employee count suggest it's a niche player.125