Lamborghini

Overview

Automobili Lamborghini S.p.A. is an Italian manufacturer of luxury sports cars and SUVs, headquartered in Sant'Agata Bolognese. Known for design excellence and super sports car performance, it produces iconic models like Revuelto, Urus SE, and Temerario, combining technological innovation with audacious style for over 60 years.¹³⁴

History

Ferruccio Lamborghini founded Automobili Lamborghini in 1963 in Sant'Agata Bolognese to produce grand touring cars competing with Ferrari, gaining acclaim with the 1966 Miura supercar.¹²³ The company faced financial difficulties, bankruptcy in 1978, and multiple ownership changes before Volkswagen Group acquired it through Audi in 1998.²³⁷ Under Audi, it expanded successfully, launching models like the Murciélago, Aventador, Huracán, and recent hybrids Revuelto (2023) and Urus SE (2024).⁶⁷

Product Lines

Manufacturing

All vehicles are manufactured at the company's headquarters and production facility in Sant'Agata Bolognese, Italy, where approximately 3,100 employees assemble super sports cars.¹³⁴

Notable Products

• Miura - 1966 sports coupé that established rear mid-engine layout for high-performance cars.
• Countach - Iconic wedge-shaped supercar produced from 1974 to 1990.
• Aventador - V12-powered supercar flagship from 2011 to 2022.
• Huracán - V10-powered sports car succeeding the Gallardo.
• Urus - High-performance SUV introduced in 2018.
• Revuelto - First hybrid production car with V12 launched in 2023.

Reputation

Lamborghini is perceived by enthusiasts as a symbol of bold design, extreme performance, and automotive heritage, particularly for its V12 engines and mid-engine supercars.¹³ Professionals praise its technological advancements under Audi ownership, including recent hybrid models, though some criticize high maintenance costs and reliability issues compared to rivals.²⁴