Lusso
ActiveOverview
Lusso is a UK-based manufacturer of cycling apparel, specializing in sports goods. Operating from Manchester, it positions itself in the domestic market with an emphasis on sustainable fabrics and recycled packaging materials.
History
Lusso was founded in 1982 as a family business in the UK. It reached 30 years in the bike business by around 2012, establishing itself as a domestic clothing manufacturer. In 2021, LUSSO CC LIMITED was incorporated as a private limited company with SIC code for sports goods manufacture.
Product Lines
| Product Line | Positioning | Price Range |
|---|---|---|
| Cycling Jerseys | Performance cycling tops | $100 - $250 |
| Cycling Bib Shorts | Padded cycling bottoms | $150 - $300 |
| Cycling Jackets | Weather-resistant outerwear | $200 - $400 |
| Base Layers | Thermal undergarments | $80 - $150 |
| Cycling Accessories | Gloves and socks | $30 - $80 |
Manufacturing
Lusso operates as a UK manufacturing company, with its registered office in Manchester handling sports goods production. It is presented as a domestic success story in cycling apparel.
Notable Products
- Pro Thermal Jersey - Thermal cycling jersey using sustainable fabrics.
- Aero Bib Shorts - Aerodynamic padded shorts for road cycling.
- Element Jacket - Waterproof jacket for adverse weather riding.
- Merino Base Layer - Natural fiber base layer for temperature regulation.
Reputation
Lusso is viewed as a reliable family-run UK brand by cycling retailers, valued for domestic manufacturing. Enthusiasts note its focus on affordability and sustainability. Some data suggests a small-scale operation, potentially limiting global recognition.