Matchstick Ventures

Overview

Matchstick Ventures is an early‑stage venture capital firm that invests in pre‑seed and seed‑stage technology startups, primarily in the North and Rockies regions of the United States. The firm focuses on diverse founders and "between the coasts" ecosystems, providing capital, mentorship, and community‑driven support to help founders scale their companies. It is known for backing over 100 portfolio companies that have collectively raised billions of dollars in follow‑on funding, reinforcing its position as a regional specialist with national impact.

History

Matchstick Ventures was founded in 2015 by Ryan Broshar and Natty Zola, both of whom had prior experience as Techstars managing directors and founders. The firm established itself by investing in early‑stage software and technology companies in underserved startup ecosystems across the North and Rockies. Over time it raised multiple funds, including Matchstick Ventures Fund III, which closed in November 2021, and Matchstick Ventures Fund IV, which opened in July 2024. The firm has maintained a consistent focus on pre‑seed and seed investments while expanding its network and influence in regional venture ecosystems.

Product Lines

Notable Products

• Matchstick Ventures Fund III - A closed venture fund that backed pre‑seed and seed‑stage companies in the North and Rockies.
• Matchstick Ventures Fund IV - An active venture fund opened in July 2024 targeting early‑stage technology startups.
• Portfolio of 100+ companies - A diversified set of startups across software, consumer products, business services, and life sciences that have raised billions in follow‑on capital.

Reputation

Matchstick Ventures is generally viewed as a founder‑first, community‑oriented venture firm that helps validate and scale startups outside traditional coastal hubs. Enthusiasts and founders often highlight its hands‑on mentorship, regional focus, and track record of backing companies that go on to raise substantial follow‑on funding. Some professionals note that its niche geography and early‑stage focus can limit deal flow compared with larger, coast‑based funds, but this specialization is also seen as a strength in underserved ecosystems.