Midiplus

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Overview

Midiplus is a brand specializing in MIDI controllers, keyboards, audio interfaces, and related equipment such as monitor speakers and electronic drums. It operates as a proprietary brand of TaHorng Wood Enterprise Musical Instrument Co., Ltd., focusing on research, development, and production for export to markets including the United States and Europe. The brand is positioned in the affordable segment of music production tools, with products like the Dreamer series and Origin series emphasizing accessibility and functionality.

History

Midiplus is the proprietary brand of TaHorng Wood Enterprise Musical Instrument Co., Ltd., which has been involved in musical instrument production since around 1974. In 1994, TaHorng collaborated with German company TERRATEC to develop the world's first MIDI keyboard for personal computers, MIDIMASTER, marking Midiplus's introduction. The brand was formally established later, launching the Dreamer series MIDI keyboards, MS series monitor speakers, professional sound cards, and electronic drums. It expanded with the Origin series of portable keyboards, gaining recognition for quality-to-price ratio.

Product Lines

Product Line	Positioning	Price Range
Dreamer series MIDI keyboards	Entry-level MIDI controllers	$50 - $200
Origin series portable keyboards	Compact performance keyboards	$100 - $300
X series (e.g., X MINI II, X MAX, X8H III)	Pad and fader MIDI controllers	$40 - $250
MS series monitor speakers	Studio monitoring	$80 - $200
Wave series audio interfaces	USB audio interfaces	$50 - $150

Manufacturing

Products are researched, developed, and produced by TaHorng Wood Enterprise Musical Instrument Co., Ltd. in Taiwan, with headquarters and operations in Taipei City and Beitou District. Manufacturing appears in-house given the company's history in keyboard and piano production, supporting exports worldwide.

Notable Products

MIDIMASTER - World's first MIDI keyboard for personal computer sound cards, developed in 1994 collaboration with TERRATEC.
Dreamer series MIDI keyboards - Early flagship MIDI controller series launched upon brand establishment.
X MINI II - Compact mini MIDI controller featured on company homepage.
X MAX - Advanced MIDI controller with pads and faders.
X8H III - High-end MIDI controller with extensive controls.
Origin series - Portable keyboards noted for quality-to-price reputation.

Reputation

Midiplus is perceived as a budget-friendly option for beginner and intermediate music producers seeking reliable MIDI controllers and interfaces. Enthusiasts appreciate the value in products like the X series for home studios, though professionals often note limitations in build quality and advanced features compared to premium brands. It holds a solid reputation for affordability and export-oriented functionality from its Taiwanese manufacturing base.

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