Mission Archery
ActiveOverview
Mission Archery is a bow manufacturer owned by Mathews Inc., founded in 2006 to provide performance-oriented archery equipment at accessible price points. The brand positions itself in the mid-range market segment, targeting bowhunters and archery enthusiasts who seek quality performance without premium pricing. Mission bows are designed to balance technical capability with affordability, offering a practical alternative to higher-end archery brands while maintaining USA-based manufacturing and quality standards.
History
Mission Archery was founded by Mathews Inc. in 2006 as a sub-brand to serve the value-conscious segment of the archery market. The brand leverages Mathews' 25+ years of bow-building expertise to deliver competitively priced models. Mission bows are designed and manufactured in the USA and backed by lifetime warranties, establishing the brand's commitment to quality and customer confidence.
Product Lines
| Product Line | Positioning | Price Range |
|---|---|---|
| Ballistic 2.0 | Mid-range performance bow | $400 - $800 |
| Hype DTX | Compact, versatile hunting bow | $500 - $900 |
| Zone | Entry to mid-level performance | $350 - $700 |
| Craze | Value-oriented hunting platform | $300 - $650 |
| Menace | Aggressive performance bow | $450 - $850 |
| Crossbows | Crossbow systems and accessories | $600 - $1,500 |
Manufacturing
Mission bows are designed and built in the USA at Mathews Inc.'s facility in Sparta, Wisconsin. The manufacturing process includes precision machining, assembly, and rigorous testing to ensure consistency and performance. All products are backed by a lifetime warranty, reflecting the company's commitment to quality control and durability.
Notable Products
- Ballistic 2.0 - Mid-range compound bow balancing performance and affordability for hunters and target shooters
- Hype DTX - Compact hunting bow with advanced technology at accessible price point
- Menace - Aggressive performance-focused bow designed for serious bowhunters
- Mission Crossbows - Complete crossbow systems offering performance and value in the crossbow category
- Mission Accessories Line - Wide selection of archery accessories and components complementing the bow lineup
Reputation
Mission Archery is recognized for delivering solid performance at mid-range pricing, appealing to budget-conscious hunters and enthusiasts who don't want to compromise on quality. The brand benefits from Mathews Inc.'s engineering expertise and manufacturing reputation, with USA-based production and lifetime warranties building customer confidence. While not positioned as a premium brand, Mission competes effectively in the value segment by offering genuine performance improvements over entry-level alternatives. The brand is generally well-regarded for customer service and support within the archery community.
Sources (9)
- https://missioncrossbows.com/wp-content/uploads/2017/09/Mission_2017_OM_lrz.pdf
- https://www.pissedconsumer.com/company/mission-archery/customer-service.html
- https://www.zoominfo.com/c/mission-archery-inc/346235737
- https://missionarchery.com/contact/
- https://missionarchery.com/company/
- https://tourism.bikesparta.com/list/member/mathews-archery-inc-166
- https://missionarchery.com
- https://www.youtube.com/watch?v=7u9-6BJHDU8
- https://mathewsinc.com/pages/who-we-are