MoreBeer

Active

Country: United States (US)
Founded: 1999
HQ: Concord, California, United States
Employees: ~30

Indexes

Fermentation/Preserving

Overview

MoreBeer is a supplier of homebrewing supplies, ingredients, and equipment, operating as part of MoreFlavor, Inc., which also includes MoreWine and MoreCoffee divisions. It serves both home hobbyists and professionals through MoreBeer Pro, with a focus on quality products and expanded facilities for nationwide shipping. The company holds a leading position as one of the most visited brewing supply sites globally and exclusive USA distributor for Viking Malt.²³¹

History

Founded on April 1, 1995, as Beer, Beer & More Beer by Olin Schultz and Darren Schleth, starting operations from a 150-square-foot shed in California. In 2000-2006, it launched MoreWine! and MoreCoffee!, incorporated as MoreFlavor!, and created professional divisions MoreBeerPro and MoreWinePro. From 2007-2015, it expanded with showrooms in Los Altos and San Leandro, CA, a 30,000 sq. ft. warehouse in Pennsylvania, and consolidated to a 90,000 sq. ft. facility in Pittsburg, CA. In 2016-2019, MoreBeerPro became account-based for professionals, and MoreBeer became Viking Malt's USA distributor, with one in four commercial breweries as customers.²⁴

Product Lines

Product Line	Positioning	Price Range
Homebrewing Kits	Extract and all-grain kits for beginners to advanced	$25 - $200
Fermentation Equipment	Carboys, buckets, and temperature control	$10 - $150
Brewing Hardware	Kettles, mash tuns, and burners	$50 - $800
Ingredients	Malts, hops, yeast from Viking Malt	$2 - $100
Professional Brewing Systems	Systems and tanks via MoreBeer Pro	$5,000 - $50,000
Draft Systems	Kegs, faucets like Intertap	$100 - $1,000

Manufacturing

MoreBeer sources ingredients and equipment from suppliers, including direct import of European malt as Viking Malt's USA distributor. Products are distributed from warehouses in Pittsburg, CA (90,000 sq. ft.), Pennsylvania (30,000 sq. ft.), and others, with no in-house manufacturing indicated. Assembly or customization may occur in facilities like the original R&D lab.²⁴

Notable Products

Intertap Faucets - Introduced to USA market in 2017 for draft systems.
Viking Malt - Exclusive USA distributor since 2018 for commercial and home use.
Beer Brewing Kits - Quality-focused kits avoiding canned extracts from inception.
Fermentation Tanks - Supplied to commercial breweries via MoreBeer Pro.
Brewing Systems - Complete systems for professional operations.

Reputation

MoreBeer is recognized by homebrewers for its extensive selection, quality commitment since 1995, and reliable 2-day shipping coverage. Professionals value MoreBeer Pro's wholesale access, with 25% of US breweries as customers. It is not BBB accredited, though no specific complaints are noted in profiles.¹²³

Sources (6)