Morrow Snowboards

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Overview

Morrow Snowboards is a snowboard manufacturer founded in 1989 with a focus on innovative design and quality materials. The brand is known for pioneering freestyle snowboarding through models like the Spoon and Lunch Tray that advanced the sport's progression. After years of inactivity, the brand relaunched with a focus on providing quality products at accessible price points to expand participation in snowboarding.

History

Morrow Snowboards was founded at the end of 1989 by Rob Morrow with an emphasis on better materials and riding quality. The brand established itself as an innovator in freestyle snowboarding, introducing influential models that drove progression in the sport. After a period of dormancy lasting several years, the brand relaunched its presence, including reactivating social media in early 2024 to reconnect with its legacy audience.

Product Lines

Product LinePositioningPrice Range
Freestyle SnowboardsPerformance-oriented freestyle and all-mountain boards$300 - $600
Kids SnowboardsEntry-level boards for younger riders$150 - $300
Snowboard BootsSupportive footwear for various riding styles$100 - $250

Manufacturing

Manufacturing details are not specified in available sources.

Notable Products

  • Spoon - Iconic freestyle snowboard model that contributed to progression in the sport
  • Lunch Tray - Influential snowboard design known for advancing freestyle snowboarding
  • Morrow Slick Kids Boots - Entry-level snowboard boots designed for younger riders

Reputation

Morrow Snowboards is remembered as a beloved nineties brand that made significant contributions to freestyle snowboarding innovation. The brand maintains nostalgic recognition among snowboarders who appreciate its heritage and pioneering designs. The recent relaunch suggests renewed commitment to the market, though the brand operates at a smaller scale compared to major competitors. Used and clearance Morrow products remain available through secondary markets, indicating continued interest from budget-conscious riders.

Sources (6)
  1. https://www.morrowsnowboards.com
  2. https://www.morrowsnowboards.com/about
  3. https://www.snowboarder.com/news/morrow-snowboards-instagram-march-2024
  4. https://www.snowdb.com/catalog/morrow
  5. https://winter-warehouse.com/collections/vendors?q=morrow
  6. https://sidelineswap.com/shop/snowboarding/snowboards/brand-morrow/l70133