Natural Koncept Skateboards

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Overview

Natural Koncept Skateboards is a New York City-based skateboard company known for its gritty, graffiti-inspired aesthetic. It produces skateboard decks, apparel, headwear, and grip tape, targeting the street skateboarding scene. The brand maintains a small team of professional and amateur skaters and has released video parts like 'Shinnin' In the Streets.'

History

Natural Koncept Skateboards was founded in 1994 in New York City, with Jose “TalCual” Velez associated as a key figure and pro skater. The company has sustained operations as an independent skate brand, building a team including pros like Brandon Bonner, Juan Pablo Velez, and Chris Kays. It has produced skate videos and collaborated on limited-edition decks, such as with AriZona.

Product Lines

Product Line	Positioning	Price Range
Skateboard Decks	Street skateboarding graphics	$60 - $300
T-Shirts	Graphic skate apparel	$25 - $50
Hoodies	Streetwear hoodies	$50 - $100
Headwear	Skate caps and beanies	$20 - $50
Grip Tape	Custom grip for boards	$10 - $30

Manufacturing

Manufacturing details are not specified on the company's site or available sources. Skateboard decks from brands like Natural Koncept are typically produced in skate industry hubs such as China or Mexico, with graphics and assembly customized by the brand.

Notable Products

Bob Gnarly Graphic Deck (7.75") - Black and green graphic skateboard deck sold for $299.99.
AriZona x Natural Koncept Rainbow Deck - Limited-edition collaboration deck with multi-colored paint splatter tie-dye design.
Chris Kays Live Aloha Deck (8.25") - Classic skateboard deck featuring pro skater Chris Kays graphic.

Reputation

Natural Koncept is viewed by skate enthusiasts as an authentic NYC street skate brand with strong graffiti influences and a dedicated crew. It earns respect for its independent status and video output but remains niche without widespread mainstream recognition. Some note high deck prices relative to standard market rates.

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