O-Cedar
ActiveOverview
O-Cedar is a brand of household cleaning products including mops, brooms, sponges, scrubbers, and spray mops, often rebranded Vileda products. It holds a position in the mechanical and power cleaning tools market, known for durable and eco-friendly options. The brand traces its origins to wood polishes in 1906 and shifted to brooms and mops, with a history of multiple ownership changes.123
History
O-Cedar originated in 1906 when Charles A. Channell founded the Channell Chemical Company in Chicago, Illinois, initially producing wood polishes and waxes. It introduced oil-treated dust mops in 1908 and expanded into brooms and mops as those sales surpassed polishes. The brand passed through owners including Martin Marietta, Drackett (1960s), Bristol-Myers Squibb (1965), S.C. Johnson & Son (1992), Vining Industries, and Freudenberg Household Products (2003), with a reported acquisition by Heritage in 2021.1234
Product Lines
| Product Line | Positioning | Price Range |
|---|---|---|
| Spin Mops | bucket-integrated wringing system | $20 - $40 |
| Spray Mops | refillable cleaning solution dispensers | $15 - $30 |
| Brooms | angled handles for edge cleaning | $10 - $25 |
| Sponges & Scrubbers | non-scratch cleaning pads | $3 - $10 |
| Dust Mops | oil-treated for floor dusting | $15 - $30 |
| Gloves | reusable cleaning hand protection | $5 - $15 |
Manufacturing
Products are produced under Freudenberg Household Products, with no specific manufacturing locations detailed in sources. The brand focuses on rebranded Vileda items, suggesting outsourced or partnered production.13
Notable Products
- EasyWring Spin Mop & Bucket System - Top-selling spin mop with integrated bucket wringer for hands-free use.
- O-Cedar 2000 Twist ‘N Mop - Early mass-marketed twist mop introduced in mid-1990s.
- PowerCorner Maxreach Broom - Broom designed for deep corner cleaning.
- Scrub Brushes - Heavy-duty brushes for tough scrubbing tasks.
- Microfiber Mop Refills - Washable pads compatible with spray and spin mops.
Reputation
O-Cedar is recognized for innovative cleaning tools like spin mops, with a long heritage in household products. Professionals note its durability in floor care systems. Some sources highlight multiple ownership changes potentially affecting consistency.123
Sources (6)
- https://www.zoominfo.com/c/o-cedar/78512670
- https://www.ocedar.com/blog/history-of-o-cedar
- https://en.wikipedia.org/wiki/O-Cedar
- https://www.cbinsights.com/company/ocedar
- https://nexstep-usa.com/content/4-our-story-o-cedar-commercial
- https://www.bbb.org/us/il/aurora/profile/broom-manufacturers/o-cedar-products-0654-88257623