Peak Sport

Overview

Peak Sport Products is a Chinese sportswear manufacturer specializing in footwear, apparel, and accessories under the Peak brand, with a primary focus on basketball products. It operates over 5,000 authorized retail outlets in China and exports to approximately 90-110 countries, positioning it as a leading domestic brand recognized among the top three in sports and basketball footwear in China.³⁵⁷

History

Peak Sport was founded in 1989 by Xu Jingnan, who began an OEM footwear business in 1988 and established the Peak brand in 1991. The company listed on the Hong Kong Stock Exchange in 2009 and became an official NBA marketing partner in China in 2007. It expanded internationally, opening a U.S. office in 2011, and by 2015 operated around 6,000 retail outlets in China while exporting to over 70 countries.⁵⁶⁷

Product Lines

Manufacturing

Peak Sport owns factories in Asia employing over 6,000 factory workers, handling in-house design, development, and manufacturing of its products. Production is primarily based in Quanzhou, Fujian, China, supporting wholesale distribution in China and exports overseas.⁵³

Notable Products

• TAICHI Shoes - Innovative basketball shoe technology with over 40 million pairs sold by 2022.
• Peak Basketball Shoes - Core footwear line dominant since company founding.
• NBA Series Apparel - Official NBA partner products for Chinese market.
• Running Shoes - Line covering training and performance running.
• Football Cleats - Soccer-specific footwear for team sports.

Reputation

Peak Sport is recognized in China as a top basketball footwear brand, bolstered by its NBA partnership and extensive retail network. Internationally, it gains traction in basketball markets through innovative technologies like TAICHI, though it trails global giants like Nike and Adidas. Enthusiasts note strengths in affordability and local sponsorships, with some criticism on limited premium perception outside Asia.⁵⁷