Piccadilly
ActiveOverview
Piccadilly is a publisher of journals and sketchbooks, specializing in high-quality guided journals and sketchbooks using acid-free paper to prevent yellowing and crumbling. It positions itself as a fast-growing stationery brand with leading-edge design and innovation at competitive prices, distributing products to over 5000 stores nationwide and worldwide.12
History
Piccadilly was founded over 25 years ago by Terry Hailwood. His son Simon served as Vice President for over 15 years before becoming CEO in 2019, leading product innovation and business model adaptations for major retailers. The company was acquired by Hinkler in 2024, supporting Hinkler's growth in North America and global stationery presence.2
Product Lines
| Product Line | Positioning | Price Range |
|---|---|---|
| Guided Journals | Structured creativity prompts | $10 - $25 |
| Sketchbooks | High-quality drawing pads | $15 - $30 |
| Plain Journals | Versatile blank notebooks | $8 - $20 |
Manufacturing
Manufacturing details are not specified in available sources. Products emphasize acid-free paper for durability, but locations and in-house versus outsourced production remain undisclosed.1
Notable Products
- Guided Journals - Journals with prompts for structured creative writing and reflection.
- Sketchbooks - Sketchbooks made with acid-free paper for artists and illustrators.
- Premium Journals - High-quality blank journals designed for longevity and daily use.
Reputation
Piccadilly holds a well-established reputation for excellence in the US market among stationery users, praised for high-quality products, innovative designs, and acid-free paper durability. Professionals note its efficient service to large retailers and global distribution. No specific criticisms are documented in available sources.12