PING
ActiveOverview
PING is a golf equipment manufacturer specializing in clubs from drivers to putters, recognized for innovations like investment cast clubheads, heel-toe weighting, and custom fitting programs.12 It holds a leading position as one of the top-selling club brands, maintaining family-owned operations since its founding while pioneering designs such as the Anser putter.12
History
PING was founded in 1959 by Karsten Solheim, a General Electric engineer, in his garage after he designed a putter named for its 'ping' sound on impact.12 Key milestones include the 1966 Anser putter, which achieved over 500 professional wins, and introductions of investment casting, heel-toe weighting, and custom fitting.1 The company has remained family-owned, growing from a one-man operation to a global leader in golf equipment innovation.12
Product Lines
| Product Line | Positioning | Price Range |
|---|---|---|
| Drivers (forged titanium drivers) | High-performance distance for skilled players | $500 - $650 |
| Fairway Woods (adjustable loft woods) | Versatile playability from rough | $300 - $400 |
| Irons (game-improvement irons) | Forgiveness for mid-handicappers | $150 - $250 per club |
| Wedges (precision groove wedges) | Spin control around greens | $150 - $200 |
| Hybrids (rescue hybrids) | Easy launch from tough lies | $250 - $300 |
| Putters (Anser-style putters) | Classic balance and feel | $200 - $450 |
Manufacturing
PING products are designed, engineered, and assembled at its corporate headquarters in Phoenix, Arizona.4 Manufacturing involves in-house production for golf clubs, with a focus on quality control and custom fitting.14
Notable Products
- PING 1A Putter - First putter design producing the signature 'ping' sound, foundational to brand innovation.
- Anser Putter - 1966 model with heel-toe weighting, most imitated design with over 500 pro wins.
- Investment Cast Clubheads - Pioneering technology improving manufacturing precision and performance.
- G430 Irons - Current game-improvement irons emphasizing forgiveness and distance.
- G430 Drivers - High-MOI drivers for stability and forgiveness on mishits.
Reputation
PING is regarded by professionals and enthusiasts for engineering innovations, custom fitting leadership, and reliable performance, particularly in forgiving irons and putters used by many tour players.1 The Anser putter design remains a benchmark, praised for its balance and heritage.1 Some note higher pricing compared to mass-market brands, though quality justifies it for serious golfers.2