Pinned Golf

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Overview

Pinned Golf produces golf technology including rangefinders and GPS devices aimed at improving performance and enjoyment for golf enthusiasts.²⁶ Founded to address high costs of existing golf tech, it targets affordable, high-quality options in the sporting goods manufacturing sector.⁴⁷ The company operates with 11-50 employees and annual revenue under $5 million.¹²

History

Pinned Golf was founded in 2018 by recent college graduates from Boston, including co-founders Alec Lorenzo (CEO), John Rowell (CFO), and Matt Buckley (Head of Sales), frustrated by expensive golf rangefinders.¹³⁴ They started the company to create affordable, high-quality alternatives after finding none on the market.⁴⁷ Key figures also include Sarah Lorenzo as Director of Customer Success.¹ The company has grown to 11-20 employees with no external funding or acquisitions reported.¹

Product Lines

Product Line	Positioning	Price Range
Rangefinders	Affordable precision distance measurement	$150 - $400
Portable GPS Devices	Course navigation and performance tracking	$200 - $500

Manufacturing

Manufacturing details are not specified in available sources; products are developed in the United States with headquarters in Boston, Massachusetts.¹³ No information on in-house versus outsourced production or specific locations beyond US operations.⁸

Notable Products

Pinned Rangefinder - Affordable rangefinder designed as high-quality alternative to $400+ models.
Portable GPS - First-ever portable GPS launched for on-course use and performance improvement.

Reputation

Pinned Golf is viewed by enthusiasts as an accessible entry into golf technology, praised for affordability and focus on fun alongside performance.²⁶ Professionals note its targeting of casual players rather than elite tour use.¹ Limited scale and revenue suggest niche presence without widespread industry dominance.¹²

Sources (8)