Revere Ware
AcquiredOverview
Revere Ware is a cookware brand established in 1939 by Revere Copper and Brass Corp., historically known for copper-clad stainless steel pots and pans with stay-cool Bakelite handles and rivetless construction. The brand became iconic in American kitchens for decades due to its durable construction, excellent heat distribution, and Made in USA craftsmanship. After ceasing production around 2018, Full Sail IP Partners acquired the brand in 2023 with plans to revive it and expand into dinnerware and kitchen gadgets.
History
Revere Ware was introduced in 1939 by Revere Copper and Brass Corp., featuring innovative copper-clad stainless steel cookware with a patented copper cladding process. The brand expanded through multiple product lines including Patriot Ware, Copper Maid, and J.C. Penney exclusive lines in the 1950s. Ownership transferred to Corning Glass Inc. in 1985, which expanded the line to over a dozen variants before ceasing domestic manufacturing. World Kitchen became the parent company in 1998, but ceased operations by 2018. Full Sail IP Partners acquired the Revere Ware brand from Instant Brands in 2023 to revive and expand it.
Product Lines
| Product Line | Positioning | Price Range |
|---|---|---|
| Heritage Cookware | Classic copper-clad stainless steel line | $150 - $800 |
| Modern Cookware Collection | Contemporary cookware with cutting-edge technology | $200 - $1,200 |
| Dinnerware | Expanded product category | $50 - $400 |
| Kitchen Gadgets | Accessories and small kitchen tools | $20 - $150 |
Manufacturing
Historically manufactured in Rome, New York and Clinton, Illinois during peak production years. Current manufacturing details are not specified in available sources, though the brand previously ceased domestic manufacturing under Corning Glass ownership. Full Sail IP Partners' current production locations and methods are not detailed in search results.
Notable Products
- Copper-Clad Stainless Steel Pots and Pans - Signature cookware featuring copper bases for heat distribution and stainless steel construction with rivetless design
- Stay-Cool Bakelite Handle Cookware - Pots and pans with innovative heat-resistant handles that remained cool during cooking
- Tea Kettles - Copper-clad kettles part of the original Revere Ware consumer line
Reputation
Revere Ware is regarded as a quality American cookware brand with strong nostalgic appeal among collectors and vintage enthusiasts, valued for its durable construction and timeless design from its mid-20th century peak. The brand is recognized for pioneering copper-clad cookware technology and maintaining Made in USA production standards during its heritage years. However, the brand experienced a long period of discontinuation and ownership changes that diminished its market presence. Current reputation depends on Full Sail IP Partners' execution of the 2023 revival strategy, with the brand positioned to appeal to both heritage-conscious consumers and those seeking modern, sustainable cookware.
Sources (7)
- https://en.wikipedia.org/wiki/Revere_Ware
- https://en.wikipedia.org/wiki/Revere_Copper_Company
- https://www.paulreverehouse.org/reveres-foundry-copper-mill/
- https://www.reverewareparts.com/revere-ware-history/
- https://www.zoominfo.com/c/revere-ware-inc/353873714
- https://www.revereware.com/about
- https://reverecopper.com/about-revere/