Rev'It

Overview

REV'IT! produces motorcycle clothing focused on safety, comfort, style, design, performance, and innovation. Founded in 1995 in the Netherlands, it has expanded to operate in over 70 countries with offices in Europe and the US, becoming one of the most recognized brands worldwide.¹²³

History

REV'IT! was founded in 1995 in the Netherlands by Ivan Vos to address gaps in motorcycle clothing by combining style, function, and safety at accessible prices.² After initial ownership by an import and distribution company for five years, REV'IT! Sport International B.V. acquired the brand to focus on design, development, and promotion.⁵ The company grew steadily through the 2000s and 2010s, expanding product lines for sport, adventure, urban, and commuter riding, and establishing showrooms in major European cities.¹²

Product Lines

Manufacturing

Products are designed and developed at headquarters in Oss, Netherlands, with a team dedicated to innovation.³⁴ Manufacturing details are not specified, but the company emphasizes in-house design and performance standards.¹

Notable Products

• TAILORTECH Race Suits - Custom-made, track-ready one-piece suits for professional riders in WorldSBK and MotoGP.
• Adventure Jackets - Gear blending protection and utility for touring and off-road use.
• Urban Pants - Functional streetwear combining fashion and safety features.
• Sport Gloves - High-performance hand protection for racing.
• Commuter Jackets - Everyday apparel with CE-rated armor for urban riders.

Reputation

REV'IT! is recognized by riders for balancing technical protection with stylish, non-cartoonish design that humanizes motorcycle gear.⁶ Enthusiasts praise its innovation in safety and comfort standards, accessible pricing relative to premium competitors, and expansion into diverse riding categories.¹² Some note its rapid global growth and presence in professional racing as strengths among professionals.³⁵