Skate Mental

Overview

Skate Mental is a skateboarding company producing skateboards, decks, apparel, and accessories. It operates in the skateboarding and streetwear market, known for its association with professional riders including Jack Curtin, Curren Caples, Jake Anderson, Antonio Durao, Eric Koston, Wieger, Dan Plunkett, and Brad Staba.

History

Skate Mental was founded in 2007 by Brad Staba, a professional skateboarder, who began with T-shirts and expanded to skateboards with help from longtime friend Brian Anderson. The brand emerged from Staba's DIY ethos and offbeat humor. It remains active, distributed by Big Time Distribution in the San Francisco Bay Area.

Product Lines

Manufacturing

Products are manufactured from premium materials designed for durability in skateboarding and street use. Specific locations and in-house versus outsourced production details are not specified in available sources.

Notable Products

• Skateboard Decks - Graphic decks for complete skateboards, pro model designs available.
• Bearings - High-performance skateboard bearings.
• T-shirts - Printed skate-themed casual tees.
• Sweatshirts - Streetwear hoodies and crewnecks.
• Hats - Caps and beanies with brand graphics.

Reputation

Skate Mental is perceived as a skater-owned brand emphasizing a laid-back, above-average approach without over-striving. It garners respect through its pro team of established riders. Enthusiasts value its durable, premium materials for skate gear and streetwear.