Softspikes
ActiveOverview
Softspikes produces replaceable plastic golf cleats designed to fit various shoe sole systems. Invented in 1993 as an alternative to metal spikes amid bans by U.S. golf associations, it holds a leading position in the golf traction market. The brand supplies cleats compatible with major golf shoe brands and is recognized as the top choice among professional golfers.
History
Softspikes was founded in 1993 by Faris McMullin in response to metal spike bans, introducing the first patented non-metal plastic cleat. The company merged operations with MacNeill Engineering in the late 1990s, with MacNeill handling manufacturing. In 2003, Pride Manufacturing acquired Softspikes and its UK sister company TriSport Ltd., forming Softspikes as a division of PrideSports.
Product Lines
| Product Line | Positioning | Price Range |
|---|---|---|
| Tour Flex Pro | high-traction cleats for competitive play | $20 - $30 per 18-pack |
| Black Widow | aggressive grip spikes | $15 - $25 per 18-pack |
| Black Widow Tour | tour-level performance cleats | $20 - $30 per 18-pack |
| Cyclone | spiral design for rotation | $15 - $25 per 18-pack |
| Pulsar | pulsing traction technology | $15 - $25 per 18-pack |
| Stealth | low-profile quiet cleats | $15 - $25 per 18-pack |
Manufacturing
Manufacturing was taken over by MacNeill Engineering following a late 1990s joint agreement, utilizing plants in Massachusetts, New Hampshire, and subcontracted facilities in Idaho. Current production details are not specified, but the company maintains international locations including England, Japan, Hong Kong, and China.
Notable Products
- Tour Flex Pro - Next-generation cleats with three degrees of traction and ten contact points for control.
- Black Widow - High-grip cleats known for aggressive traction on various surfaces.
- Cyclone - Spiral-shaped cleats providing rotational grip.
- Pivix - Pivot-focused cleats for weight transfer.
- Silver Tornado - Tornado-patterned spikes for enhanced spin.
Reputation
Softspikes is regarded by golfers as a pioneer in non-metal cleats, widely used on professional tours for reliable traction and compatibility. Enthusiasts appreciate the durability and fit across shoe brands, though some note wear in high-use scenarios. It maintains a strong position in the aftermarket cleat segment with consistent innovation.
Sources (9)
- https://www.softspikes.com/pages/about-us
- https://gerberhistory.org/cool_timeline/softspikes-merges-with-macneill/
- https://www.golfcleatsdirect.co.uk/brand-history/
- https://www.fairwaygolfusa.com/category/select/pid/672862/language/ko?option=2148847
- https://www.zoominfo.com/c/softspikes/35520621
- https://www.softspikes.com
- https://www.softspikes.com/pages/contact-us
- https://www.softspikes.com/pages/where-to-buy
- https://www.softspikes.co.uk