Southwire
ActiveOverview
Southwire manufactures wire and cable products for electrical transmission and distribution, holding a 14.5% market share in the US Wire & Cable Manufacturing industry. The company produces building wire and cable, power wire and cable, electronic wire and cable, telecom wire and cable, copper rods, bars, sheets, and magnet wire. It operates facilities worldwide and focuses on solutions for electric transportation, smart buildings, automated factories, and power grids.124
History
Southwire was founded on March 23, 1950, by Roy Richards in Carrollton, Georgia, starting with three used machines and 12 employees; Richards had earlier begun a power pole erection company in 1937 after graduating from Georgia Tech. The company has remained family-owned for over seven decades. It has grown to more than 9,000 employees globally while maintaining a focus on wire and cable manufacturing.2
Product Lines
| Product Line | Positioning | Price Range |
|---|---|---|
| Building Wire and Cable | Residential and commercial construction wiring | $0.50 - $5 per foot |
| Power Wire and Cable | Electricity transmission and distribution | $1 - $20 per foot |
| Electronic Wire and Cable | Electronics and appliance applications | $0.20 - $3 per foot |
| Telecom Wire and Cable | Communications infrastructure | $0.30 - $4 per foot |
| Magnet Wire | Motors and transformers | $2 - $15 per pound |
| Copper Rods, Bars and Shapes | Copper processing and extruding | $3 - $10 per pound |
Manufacturing
Southwire manufactures products in facilities across the United States and internationally, with headquarters and primary operations in Carrollton, Georgia. The company produces wire and cable in-house, including copper rolling, drawing, and extruding processes. It handles core revenue products like building wire, power cable, and copper shapes internally.1
Notable Products
- Building Wire and Cable - Wiring for residential and commercial electrical installations.
- Power Wire and Cable - Cables for high-voltage transmission and distribution.
- Magnet Wire - Enamelled wire used in motors, transformers, and inductors.
- SIMpull THHN Wire - Pulling wire for conduit installations in construction.
- Copper Rods - Primary input material for wire drawing and extruding.
Reputation
Southwire is recognized by professionals for its significant market share in wire and cable manufacturing and quality products serving electrical infrastructure. It holds a leading position in US industries like Copper Rolling and Wire & Cable. The company maintains a reputation for reliability in powering grids, buildings, and transportation, backed by decades of operations.124