Spear Guitars

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Overview

Spear Guitars Germany is a German importer, wholesaler, and retailer of Spear electric guitars, operated by luthier Matthias List under ML-Factory. It offers models noted for distinctive shapes, colors, and value-for-money pricing, including limited editions with components like Floyd Rose tremolos and Seymour Duncan pickups. The brand distributes a range of electric guitars available through online shops and second-hand markets in Germany.126

History

Spear Guitars Germany is run by Matthias List, a Zupfinstrumentenmacher (stringed instrument maker), through his ML-Factory. The operation participated in the Musikmesse 2013 trade fair in Frankfurt as the German importer and wholesaler for Spear guitars. It continues to sell new and limited edition models via its website.29

Product Lines

Product LinePositioningPrice Range
SPEAR 10TH Anniversary Limited EditionLimited edition electric guitar$800 - $1,500
SPEAR E-Gitarren Standard SeriesValue-oriented electric guitars$300 - $800
SPEAR WesterngitarrenWestern-style electric guitars$400 - $900
SPEAR AkustikgitarrenAcoustic and electro-acoustic guitars$250 - $700
SPEAR ReisegitarrenCompact travel guitars$200 - $500

Manufacturing

Spear Guitars instruments are primarily produced in Indonesia, with some models possibly made elsewhere, though specifics for the German-distributed line are not detailed. Products are imported and distributed by ML-Factory in Germany, with assembly or customization potentially handled in-house by the luthier.52

Notable Products

  • SPEAR 10TH Anniversary Golden Tiger - Limited edition with Floyd Rose FRX tremolo and Seymour Duncan pickups.
  • SPEAR E-Gitarren - Electric guitars emphasizing unique form and color designs.
  • SPEAR Westerngitarren - Western guitars available with or without pickups.
  • SPEAR Akustikgitarren - Acoustic guitars including electro-acoustic variants.
  • SPEAR Reisegitarren - Travel-sized guitars for portability.

Reputation

Spear Guitars Germany is recognized among German buyers for competitive pricing and distinctive aesthetics in entry to mid-range electric guitars. Enthusiasts note availability on resale platforms like Reverb and eBay, indicating a niche following. Limited information on professional endorsements exists, with perceptions centered on value rather than premium craftsmanship.36

Sources (9)
  1. https://www.gitarre-bestellen.de/manufacturer/SPEAR-GUITAR-Germany.html
  2. https://www.spearguitar.de/kontakt/
  3. https://www.guitar-list.com/compareprices/37110/de/electric+guitars
  4. https://www.northdata.com/Spear%20UG,%20M%C3%BCnchen/HRB%20211734
  5. https://equipboard.com/brands/spear-guitar
  6. https://www.spearguitar.de
  7. https://www.ultimate-guitar.com/forum/showthread.php?t=1675891
  8. https://www.youtube.com/watch?v=EsTGLLOnMbg
  9. https://www.ml-factory.de/ml-factory-auf-der-musikmesse-2013-in-frankfurt/