SPURCYCLE
ActiveOverview
Spurcycle designs and sells bicycle bells and accessories for everyday cyclists, combining modern engineering with classic materials. Founded in 2012 by brothers Nick and Clint Slone, the company started in San Francisco, relocated headquarters and production to Bend, Oregon, and focuses on clean, quality products sold through bike shops, its website, and international distributors.123
History
Spurcycle was founded in 2012 by brothers Nick Slone and Clint Slone, who grew up working in their family's bike shop, Edgartown Bicycles, in Massachusetts. Their first product, GripRings handlebar grips, launched on Kickstarter in 2012 and raised $16,000, with orders fulfilled by mid-2014. The company shifted focus to bike shop sales after Kickstarter and introduced its bicycle bells, completing the fifth batch by early 2016. Originally based in San Francisco, it moved headquarters and production to Bend, Oregon, where co-founder Nick Slone resides.123
Product Lines
| Product Line | Positioning | Price Range |
|---|---|---|
| Original Bells | Premium stainless steel bicycle bells | $50 - $60 |
| Compact Bells | Smaller profile bells for urban bikes | $45 - $55 |
| GripRings | Modular colorful handlebar grips | $20 - $30 |
| Anodized Bells | Color-customizable bells | $55 - $65 |
| Mounts & Accessories | Bags and cockpit components | $30 - $150 |
Manufacturing
Spurcycle maintains a production facility in Bend, Oregon, for assembly and manufacturing. Original bells are made in the US, while Compact Bells are produced in Taiwan; parts are brought to California for final assembly in earlier operations.134
Notable Products
- Original Bell - Stainless steel bell with clear ring, made in the US for daily cyclists.
- Compact Bell - Smaller bell from Taiwan, designed for tight cockpits.
- GripRings - Mix-and-match colored grip doughnuts launched on Kickstarter.
- Anodized Bell - Custom color options on premium bell design.
- Topeak Mount - Compatible mount for bags and accessories.
Reputation
Spurcycle is regarded by cyclists for its understated, high-quality accessories that prioritize durability and function over trends. Enthusiasts appreciate the clear bell ring and clean designs rooted in practical cycling needs. The brand has maintained a consistent, independent trajectory amid industry changes, though its small scale limits broader visibility.24
Sources (7)
- https://cycleoregon.com/blog/spurcycle-an-oregon-company/
- https://www.spurcycle.com/pages/about-us
- https://www.bicycleretailer.com/product-tech/2016/01/29/raised-island-bike-shop-spurcycles-founders-find-success-high-end-bike-bell
- https://regroupwithus.com/how-spurcycle-conquered-your-cockpit/
- https://www.zoominfo.com/c/spurcycle/369720565
- https://www.spurcycle.com
- https://www.spurcycle.com/pages/impact