squirt cycling products

Overview

Squirt Cycling Products is a South African manufacturer of bicycle care products, specializing in wax-based chain lubricants, tire sealants, bike cleaners, and skin protection balms. Founded by cyclists, it pioneered the wax-in-water emulsion chain lube in 2003, which remains an industry benchmark for low friction, cleanliness, and environmental compatibility.¹²³

History

Squirt Cycling Products was founded in 2003 in South Africa by four mountain biking enthusiasts, including an engineer, a pharmacist, and two advocates, who developed a chain lubrication system for harsh conditions.⁴ The company invented Squirt Chain Lube, a biodegradable wax-based formula that gained traction in South African bike shops and major races like the Cape Epic by 2004, with endorsements from pros like Ned Overend.³⁴ It expanded to 50 countries and partnered with events like the Perskindol Swiss Epic.⁴⁶

Product Lines

Manufacturing

Products are manufactured in South Africa by Squirt Cycling Products, with a focus on innovative, environmentally conscious formulations developed in-house.¹³

Notable Products

• Squirt Chain Lube - Pioneering wax-in-water emulsion lubricant known for cleanliness and low resistance, benchmark since 2003.
• Squirt Tyre Sealant - Tire sealant for puncture protection used across cycling disciplines.
• Squirt Bike Cleaner - Eco-friendly cleaner partnered with major races like Swiss Epic.
• Squirt Barrier Balm - Skin protection balm against chafing and sweat for endurance athletes.

Reputation

Squirt is regarded by cyclists and pros as a benchmark for clean, efficient chain lubes, with endorsements from Cape Epic winners and world champions like Julian Absalon.²³ It is praised for environmental focus and performance in harsh conditions but operates in a niche market with limited scale.¹⁵