Stella Longboards

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Overview

Stella Longboards is a manufacturer of longboard skateboards, decks, wheels, and griptape, founded in 2006 and based in Southern California. It offers decks in various shapes including pintail, kicktail, and downhill, constructed from Canadian maple, bamboo, or fiberglass, with eco-friendly bamboo options for all-around riding, downhilling, or freeriding. The brand positions itself as providing quality products at reasonable prices, targeting younger skateboarders while maintaining a small team of three riders.¹²³

History

Stella Longboards was founded in 2006 in Southern California. It established operations in Rancho Cucamonga and Ontario, California, focusing on longboard production. The company has continued manufacturing decks, wheels, and related products without noted acquisitions or major pivots.¹³⁵

Product Lines

Product Line	Positioning	Price Range
Canadian Maple Decks	Standard performance longboards	$100 - $200
Bamboo Collection	Eco-friendly all-around riding	$120 - $220
Fiberglass Decks	Downhill and freeride boards	$150 - $250
Drop-Through Longboards	Stable cruising setups	$150 - $300

Manufacturing

Manufacturing is based in Rancho Cucamonga, California, with the team working off-site on the West Coast. Decks are produced using Canadian maple, bamboo, and/or fiberglass.³⁵

Notable Products

Pintail Longboards - Classic shape for cruising and stability.
Kicktail Boards - Versatile for tricks and freeriding.
Downhill Boards - Fiberglass-reinforced for speed and control.
Bamboo All-Around Decks - Sustainable option for general riding.

Reputation

Stella Longboards is viewed as an affordable brand offering quality longboards suitable for beginners and younger riders. Enthusiasts appreciate the diverse shapes and eco-friendly bamboo options, though it maintains a small rider team and lacks widespread professional endorsement. Criticisms are minimal in available sources, with focus on value-driven positioning.¹³

Sources (8)