Suitsupply

Overview

Suitsupply is a Dutch menswear brand specializing in suits, tailored clothing, shirts, blazers, and outerwear, offering both off-the-rack and custom options.²⁴ It positions itself in the mid-range market with prices starting at $500 for suits made from European mill fabrics, providing high workmanship for ready-to-wear garments and accessible custom tailoring compared to luxury competitors charging $3,000 or more.¹³⁴⁵ The brand is noted for its direct-to-consumer approach, modern-classic fits, and size-inclusive options.³⁴

History

Suitsupply was founded in 2000 by Dutch entrepreneur and college student Fokke de Jong, who remains CEO.²⁴ The company operated online initially and opened its first physical store in 2007.² It has grown through provocative marketing campaigns, including controversial ones criticized for sexist portrayals.² Suitsupply remains privately held.²

Product Lines

Manufacturing

Suitsupply sources fabrics from highly-regarded European mills.³⁵ Garments feature high workmanship levels for off-the-rack production, with seams and construction noted as straight and precise.² Custom pieces are produced with detailed craftsmanship.¹⁴

Notable Products

• Custom Suit - Made-to-measure suit with sub-$1000 pricing and high-quality European fabrics.
• Lazio Suit - Popular off-the-rack suit model with modern-classic fit.
• Custom Shirt - Tailored dress shirt option with straightforward fitting process.
• Overcoat - High-quality wool outerwear with proper fit and construction.

Reputation

Enthusiasts and reviewers praise Suitsupply for high workmanship in off-the-rack suits, quality European fabrics, reasonable prices, and strong custom options under $1000.¹²³⁵ Customer service receives positive feedback.¹ Criticisms include controversial marketing campaigns seen as sexist.² Some note minor fit or quality drawbacks in certain pieces.³