Swydo

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Overview

Swydo is a web-based reporting platform for marketing agencies that automates data collection from ad platforms and analytics tools to generate customized client reports. It supports blending metrics from multiple sources into widgets and includes scheduling for automated delivery. Targeted at agencies managing multiple clients, it focuses on cross-channel ad reporting with features like data health alerts and AI assistance.

Key Features

Data Blending - Combines metrics from up to 5 ad platforms into single widgets without manual calculations.
Customizable Dashboards - Drag-and-drop interface for building client-specific dashboards and reports using templates.
Automated Scheduling - Schedules and sends reports via email automatically.
Data Health Checks - Alerts for connection failures and data issues.
AI Reporting Assistant - Provides AI-powered insights and report generation.
Metric Overview Dashboard - Unified view of KPIs across clients.
Google Sheets Integration - Imports custom data from spreadsheets.
Advanced Filtering - Options for segmenting and filtering report data.

Pricing

Plan	Price	Includes
Starter	$39/month	Basic reporting for small teams, limited integrations.
Pro	$79/month	Advanced blending, scheduling, more clients.
Agency	$159/month	Unlimited clients, AI features, priority support.

Platforms & Requirements

Swydo is a web-based SaaS platform accessible via any modern browser on desktop or mobile devices. No software installation required. Some interactive features may be limited on mobile due to grid-based editing.

Integrations & Ecosystem

Google Ads
Facebook Ads
LinkedIn Ads
Microsoft Ads
TikTok Ads
Google Analytics
Google Sheets

Alternatives

App	Difference
DashThis	Simpler interface but lacks advanced data blending across 5 platforms and AI features.
Whatagraph	More flexible customization and interactivity, but connections less stable than Swydo's ad-focused integrations.

Reputation

Swydo receives positive feedback for ease of use, customizable reports, and time savings in cross-channel reporting, with strong praise for customer support. Users note a learning curve due to rigid grid layouts and nested menus, along with occasional data accuracy issues from unstable connections. Overall rating around 4.6/5 on review sites like G2.

Sources (10)