VariZoom
ActiveOverview
VariZoom manufactures professional camera support equipment including cranes, remote heads, lens controls, and related accessories for videographers and filmmakers. Based in Austin, Texas, the company focuses on innovative, durable tools for digital cinema and broadcasting, with all production handled in-house in the USA.125
History
VariZoom was founded in 1996 by Tom McKay as a USA-based manufacturer of tools for film and video production.2 The company has grown by emphasizing innovation, quality, and customer service, developing patented products over more than two decades.26 It maintains an in-house facility for machining and electronics integration to support its entire product history.23
Product Lines
| Product Line | Positioning | Price Range |
|---|---|---|
| Camera Cranes and Jib Arms | Professional motion support for filmmaking | $500 - $5,000 |
| Remote Pan Tilt Heads | Automated camera control systems | $1,000 - $4,000 |
| Lens Controls | Wireless zoom and focus controllers | $150 - $1,800 |
| Motion Control Systems | Advanced production automation tools | $2,000 - $10,000 |
| Tripod Accessories | Stabilizers and mounts for video rigs | $100 - $800 |
Manufacturing
VariZoom conducts all manufacturing in-house at its USA facility in Austin, Texas, including machining and electronics integration.1236 This setup allows production of custom items and ongoing support for legacy products.2
Notable Products
- VZ-X20 Crane - Compact professional camera crane for dynamic shots.
- RC-H4 Remote Head - Pan-tilt head for remote camera operation.
- VZ-LC6 Lens Controller - Wireless lens control system with high-sensitivity rocker.
- FlexBot Robotic Head - Advanced motion control robotic pan-tilt system.
- VZ-MC100 Pan/Tilt Head - Heavy-duty remote head for broadcast use.
Reputation
VariZoom is regarded by videographers and filmmakers for affordable, reliable USA-made camera support gear with strong customer service.127 Professionals value its durability and innovation in products like cranes and lens controls, though some note limited scale compared to larger competitors.15 The brand maintains a niche following for custom support and legacy compatibility.23
Sources (8)
- https://www.zoominfo.com/c/varizoom/346264679
- https://www.varizoom.com/about-us/
- https://www.thebroadcastbridge.com/companies/entry/1995/varizoom
- https://www.datanyze.com/companies/varizoom/346264679
- https://www.zoominfo.com/pic/varizoom/346264679
- https://www.varizoom.com/v/vspfiles/downloadables/VariZoom%20General%20Catalog.pdf
- https://www.varizoom.com
- https://www.varizoom.com/privacy-policy/