Vox
ActiveOverview
Vox is a British manufacturer of guitar amplifiers, effects pedals, and related musical equipment, founded in 1957. It holds a position in the guitar amplification market known for its AC30 amplifier series, used by bands including The Beatles, The Rolling Stones, and U2. The brand is notable for its association with 1960s British rock and continued production under Japanese ownership since 1992.12
History
Vox was founded in 1957 by Thomas Walter Jennings in Dartford, Kent, England, with amplifier designer Dick Denney developing early models like the AC1/15 for JMI Corporation. The AC30 amplifier, introduced in 1958, became a hit and established Vox's reputation in Britain. Acquired by Korg in 1992, the company continues operations from Milton Keynes.125
Product Lines
| Product Line | Positioning | Price Range |
|---|---|---|
| AC30 Amplifiers (top-boost guitar amps) | Classic British rock tone | $1,000 - $2,500 |
| AC15 Amplifiers (15-watt guitar amps) | Vintage-inspired smaller combo | $700 - $1,200 |
| Valvetronix Series (modeling amps) | Digital amp modeling | $300 - $800 |
| Pathfinder Series (practice amps) | Entry-level solid-state | $100 - $250 |
| Toneman Series (compact amps) | Portable modeling | $150 - $400 |
Manufacturing
Products are manufactured under Korg Inc., with UK operations supported by Korg UK Ltd in Milton Keynes. Specific production locations are not detailed, but distribution occurs through global authorized dealers.13
Notable Products
- AC30 - 30-watt guitar amplifier with two 12-inch Celestion speakers, iconic in 1960s rock.
- AC15 - 15-watt combo amplifier, foundational Vox model.
- Continental - Electric organ used in 1960s pop and rock.
- Wah-wah Pedal - Effects pedal associated with Jimi Hendrix.
Reputation
Vox is regarded by guitarists for its chimey, overdriven tone from AC30 amps, a staple in British Invasion and modern indie rock. Professionals value its heritage and reliability under Korg ownership. Some note modern models vary from vintage originals in feel.2