Wienerberger

Overview

Wienerberger AG is an Austrian company manufacturing bricks, clay roof tiles, plastic pipes, and paving solutions. It operates over 200 production sites in 28 countries across Europe, North America, and India, positioning it as the world's largest brick producer and Europe's leader in clay roof tiles and certain pipe systems. The company generated €4,566 million in revenue and €754 million in operating EBITDA in 2025.

History

Founded in 1819 in Vienna by Alois Miesbach using local clay deposits, Wienerberger pioneered innovations like circular kilns for continuous production. It listed on the Vienna Stock Exchange in 1869 and expanded through acquisitions, including Bramac in 1973 for concrete roof tiles and Oltmanns-Gruppe in 1987 for plastic pipes. In 1999, it acquired General Shale, becoming the global leader in brick manufacturing, and has since grown into an international building materials group.

Product Lines

Manufacturing

Wienerberger operates over 200 production sites in-house across 28 countries in Europe, North America, and India. Manufacturing focuses on clay products like bricks and roof tiles, alongside plastic pipes and pavings. Facilities emphasize efficiency through technologies such as tunnel kilns.

Notable Products

• Wienerberger Bricks - World-leading facing and perforated bricks for walls and facades.
• Clay Roof Tiles - Market-leading tiles for pitched roofs in Europe.
• Pipetech Plastic Pipes - Systems for water management, energy, and building installations.
• Bramac Concrete Roof Tiles - Acquired line for durable roofing solutions.
• Paving Bricks - Clay pavings for outdoor surfaces.

Reputation

Wienerberger is recognized by professionals for its scale, reliability in brick and roof tile supply, and sustainability focus in building materials. It holds strong market positions but faces competition in pipes and occasional criticism over energy-intensive clay production. Enthusiasts value its long heritage and innovation in construction solutions.